Marketing Specialist, Ascential
10 Month FTC
Salary not provided
+ ShareMatch scheme
Salesforce
Marketo
monday.com
Mid and Senior level
Remote in UK
London
Events, intelligence & advisory company
Be an early applicant
Events, intelligence & advisory company
1001+ employees
B2BMarketingAnalyticsMarket researchSubscriptionEventsBusiness IntelligenceAdvertising
Be an early applicant
Salary not provided
+ ShareMatch scheme
Salesforce
Marketo
monday.com
Mid and Senior level
Remote in UK
London
1001+ employees
B2BMarketingAnalyticsMarket researchSubscriptionEventsBusiness IntelligenceAdvertising
Company mission
To create unmissable events that bring entire industries together in inspiring settings – from the south of France to Las Vegas and Bangkok – to have the conversations that count.
Role
Who you are
- Ideally working on or close to a learning product or similar within the creative industry
- Experience of developing and delivering multi-channel marketing campaigns to a high level of execution
- A keen interest in reporting on marketing campaigns and working with data and market knowledge to contribute to insight-led decision-making
- Experience with CRM (Salesforce), Marketing Automation (Marketo) and Project Management (Monday.com) tools is advantageous
- Good knowledge and a keen interest in the creative communications industry is key, knowledge of digital marketing is beneficial
- You excel in stakeholder management, you’re an expert communicator and you’re comfortable setting clear channels of communication and managing expectations across multiple teams, departments, brands and partners
- Willing to learn or experienced in briefing internal creative teams or agency partners
- Comfort with ambiguity and working in a fast-paced environment; experience in a start-up environment is ideal
What the job involves
- We're looking for a Marketing Specialist (10 Month FTC) to join our team in London as part of our Marketing function
- Working as part of the broader LIONS Marketing team, and operating at a Divisional level across LIONS, WARC and Contagious, you’ll be partnering with the Marketing Manager to execute against the vision and strategy for Learning marketing
- You’ll be turning directional strategy into tactical plans for execution, working closely with our in house creative team
- You will join a team of change makers. The Marketing team’s purpose is to champion change to create the most powerful global creative community and drive growth for the brand
- You will play a crucial role in the delivery and success of an extended learning portfolio, driving sustainable acquisition, engagement and nurture programmes
- As the portfolio grows, so will the role and your opportunities for development
- You’ll approach each task and project with innovation, drive and attention to detail
- You will be creative, proactive and able to keep momentum going across multiple projects at the same time
- Achieve lead generation objectives through effective delivery of marketing objectives across new course launches, customer advocacy and evergreen acquisition
- Work closely with Creative and Digital Marketing teams, writing detailed creative briefs that enable the delivery of world-class marketing activity, with efficient lead time and consideration to campaign and overall business objectives
- Support driving brand awareness of the LIONS Learning portfolio in 2025, reinforce our brand strategy and mission statement to power your learning with LIONS. Be curious, creative, bold and enjoy storytelling
- Deliver key campaign assets, including emails, in a timely manner, ensuring that approval deadlines are met
- You’ll report regularly on campaign activity to all levels of stakeholders across the business and external partnering bodies
- Work with our Project Ops Manager to ensure all marketing is briefed in ahead of time with our planning tool, Monday.com and own the comms calendars for all Learning products
- Brief in reporting dashboards across key metrics and deliver a weekly report to your line manager, stakeholders and external partners
- You are a connector, working hard to ensure people and projects are not inadvertently siloed or silenced
Salary benchmarks
Our take
Ascentia dates back to 1887 when it was founded as a newspaper investment company. Its shift into business analysis and optimisation can be traced to its acquisition of Glenigan, a provider of leads and information for the construction industry in 1996. This move has evolved into an umbrella of companies which are today listed on the London Stock Exchange and the FTSE 250 Index.
After selling off many of its newspaper subsidiaries between the 90s and the 00s, Ascential utilised its catalogue of business insight to expand into events, commerce, marketing and retail. It now owns dozens of businesses that provide information on markets and help businesses grow.
Ascential continues to grow internationally. In 2022, an intuitive move saw the company invest in Berlin and Singapore-based eCommerce and analytics startups. It has proven that despite being a legacy company, it still has its ear to the ground to elevate the next generation of digital media and marketing tools.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Great learning and development opportunities
- Volunteering opportunities and charitable giving options
- Option to opt into the Ascential Shares Scheme
- 25 days of holiday - option to buy/ sell upto 5 days
- Pension
- Life Assurance and Income Protection
- Flexible benefits platform with options including Private Medical, Dental Insurance, Critical Illness and the Ascential Shares Scheme
- Employee assistance programme, season ticket loans and cycle to work scheme
Company values
- Creativity - We value and reward innovation, providing new products and services to our customers, and finding new ways of working within our business
- Fairness - We build strong, ethical relationships based on mutual respect and trust
- Empowerment - We trust our teams to act swiftly and independently to meet our customers’ needs
- Focus - We prioritise clarity and focus to deliver high-quality outcomes. We are content to do a few things, exceptionally well
Company HQ
Holborn, London, UK
Leadership
Phil Thomas
(CEO)They have worked at Ascential for over 39 years in various roles, becoming the CEO in January 2024.
Diversity, Equity & Inclusion at Ascential
- Ascential is a people-powered company We’re committed to supporting each and every person that's part of Ascential. Fairness and Empowerment are two of our core values, and we weave them through everything we do. We unite people and invite them to discover more. More about each other. More about themselves. More about the world we live in. We believe that connections are the lifeblood of progress.
- We publish an annual Diversity, Equity, and Inclusion Report. This sets out our goals, commitments, and progress so far and ensures that our workforce matches the diversity of the communities we operate in.
- We conduct regular Inclusive Content Audits to ensure that the way we represent various groups in our internal and external content is fair and representative of the communities we operate in.
- We offer internships, apprenticeships and professional study support to bring people into our workplace from the start of their careers. We’re always on the lookout for curious, passionate people from every walk of life.
- We strive to create fair and inclusive recruitment processes that give everyone their best chance at success. Our recruitment teams offer training to hiring managers that keeps diversity, equity, and inclusion front of mind as they grow their teams. We also offer reasonable adjustments to our applicants, to ensure the recruitment process is accommodating for all.
- If you don't meet every single requirement, we'd still encourage you to apply. At Ascential, we are committed to creating a diverse, inclusive, and authentic workplace, so if you are excited about this role we would still like you to apply.
- We deliver Respect Training to our managers. This training is designed to equip managers with the tools, language, and frameworks required to create a workplace where our people feel valued, respected, included, and safe.
- We invest in employee groups and networks, empowering these groups to run educational events, support charities that they’re passionate about and share experiences with colleagues. These groups include Able to Thrive, Ascential Pride, Black in Business, and Empower Women's Network.
- At present, we have an almost equal gender split in our overall workforce. We’re proud to have been recognised in the Top 3 of the FTSE Women Leaders Review for Women on Boards since the launch of the rankings in 2016. We’re also listed in the Bloomberg Gender Equality Index.
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