Product Manager, Kickoff
$140-180k
+ 0.3% to 1.0% equity
4-5 days a week in office (Union Square, NY)
Remote wellness coaching platform
Job no longer available
Remote wellness coaching platform
201-500 employees
Job no longer available
$140-180k
+ 0.3% to 1.0% equity
4-5 days a week in office (Union Square, NY)
201-500 employees
Company mission
To put a massive dent in the global obesity epidemic by helping millions of people build amazing businesses.
Role
Who you are
- Expertise in using both quantitative data (i.e. metrics, analytics) and qualitative data (i.e. user surveys and interviews) to inform prioritization and decisions
- You can analyze data yourself by writing SQL queries and using data analysis and event tracking tools
- Startup experience
- Design and UX skills - you don’t have to be a designer but you do have to be able to think like one
- Passion for our mission and intrinsic motivation to bring it about
- Excitement about collaborating in person at our Union Sq, NYC office with our awesome team
- Startup mindset - you're an owner who’s willing to take risks, test and learn, and move quickly
- Willing to work hard with grit and focus
Desirable
- Management experience
- Consulting experience
- Figma experience
What the job involves
- We are looking for our first Product Manager to build the future of wellness. This individual will ensure every client has an incredible, life-changing, rewarding experience that drives them to tell everyone they know about Kickoff
- He or she will collaborate with our Founder/CEO, Product Designer, and engineering team to continually improve client habits and outcomes. This will require weaving together AI, incredible design, and the latest in behavioral science
- He or she will own projects related to client experience, retention, and growth. It will require exceptional skills in research, analysis, UX, marketing, and strategy
- This role comes with a lot of responsibility and is not for everyone - it is for someone who wants to scale a world-changing product
- Ensure every client has a life-changing, rewarding experience from the moment they hear of Kickoff
- Drive client retention and client referral by delighting clients so much they recruit friends and family to train with us
- Optimize conversion by providing the best possible onboarding experience for new clients
- Conduct user research, competitive research, and analysis to understand underlying client needs and opportunities to delight
- Define product needs for the client app and coach apps and work with our designer to design solutions, including further building out our generative AI tooling
- Work closely with Kickoff’s CEO to devise, test, and iterate on the optimal client programming and journey for our target client personas
- Serve as a leadership team member and help to guide Kickoff’s strategy
Our take
For many, the biggest hurdles to high-quality personal training are price and location. Kickoff is changing that by connecting users with dedicated online personal trainers at a price that won't break the bank.
With Kickoff, users tap into a network of trainers and get paired with someone whose expertise and training style align with their goals. Coaches create personalized exercises and nutrition plans, which users can easily access via SMS and an app. And the results speak for themselves - 96% of users stay on the platform month after month, proving how effective and user-friendly Kickoff is.
To bridge the knowledge and motivation gaps, Kickoff offers daily guidance, feedback through photos and videos, and even live video training sessions. With 68% of adult Americans being overweight, the need for accessible, affordable fitness solutions has never been more urgent and Kickoff is here to help people not just meet their fitness goals, but change their lives.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Jun 2022
$7m
SEED
Nov 2020
$3m
SEED
Total funding: $11.2m
Company HQ
Union Square, New York, NY
Leadership
John Gardner
(Co-Founder & CEO)Previously spent 2 years at BuildZoom as an SVP. Prior to that, they were a Consultant at Bain & Company and Monitor Group.
Jonathan Glock
(CTO)Initially joined Kickoff as a Senior Software Engineer in 2021 before becoming CTO in 2023. Prior to this, they held Software Engineering roles at Hotel Engine and Sportrader.
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