Growth Marketing Manager, Provenance
£40-55k
1+ day a week in office (Kings Cross, London)
Marketing technology platform
Job no longer available
Marketing technology platform
21-100 employees
Job no longer available
£40-55k
1+ day a week in office (Kings Cross, London)
21-100 employees
Company mission
To turn positive social and environmental impact into brand value.
Role
Who you are
- At least 3-5 years of SaaS experience in a B2B growth marketing role
- Excellent understanding of digital marketing, customer acquisition, and retention strategies
- Experience with data-driven decision-making and proficiency in analytics tools (e.g., Google Analytics, Mixpanel)
- Experience with Hubspot, including setting up and managing workflows and sequences
- You have exceptional communication and interpersonal skills, with the ability to influence stakeholders at all levels
- You’re data-led in your decision-making (and ideally from a science background)
- You’re a self-starter and a creative problem solver
- You push your ideas forward, and enjoy trying alternative approaches or setting up new processes
- You’re happy working as part of a team and as an individual
- You’re passionate about sustainability, social impact issues and “tech for good” with a desire to have a purposeful day job doing good for people and the planet
What the job involves
- Reporting to Marketing Lead
- This is an exciting and rare opportunity to join a rapidly growing SaaS startup creating systemic change in the world
- Provenance is enabling transparency on the social and environmental impact of consumer products, and we’re looking for a great mission-aligned, forward thinking and proactive Growth Marketing Manager to help us rapidly scale the number of brands that use Provenance to validate and amplify their green claims
- We are scaling the business from hundreds of brand and retail customers - to thousands
- This means Provenance will be served up to millions of shoppers who want to shop in line with their values
- Working closely with the Commercial, Customer Success and Product teams, you will have the opportunity to define, build and deliver the growth marketing plan for our global universe of brands
- Drive brand acquisition and optimise marketing funnels and partnerships to maximise conversion rates
- Work closely with retailer partners to develop tailored marketing plans that drive brand sign-ups through email marketing, landing pages, webinars, video content and more
- Through regular prospect/customer interviews, generate valuable insights on our brand persona(s) to refine and improve our value proposition, and communicate these effectively across the wider team
- Ideate and execute multiple marketing experiments each sprint, contributing to learnings and/or sign-up growth
- Develop marketing assets that powerfully and consistently outline our value proposition for brands
- Use data and analytics to inform growth strategies, track performance, and make informed decisions. Regularly report on key growth metrics
- Collaborate with Business Development and Customer Success colleagues to develop bespoke approaches to target brand accounts, including enterprise brand groups
- Manage our presence at key calendar events in order to engage on-criteria leads
- Stay up-to-date with industry trends, emerging technologies, and best practices in growth marketing. Experiment with new tools and tactics to improve conversion
Salary benchmarks
Our take
Opaque supply chains are devastating environments and compromising the wellbeing of people, animals and communities. Provenance is a digital platform that empowers brands to take steps toward greater transparency.
With its software, businesses can easily gather and present information and stories about products and their supply chains. By connecting this information to things - in-store, on-pack and online - consumers can discover the origin, journey and impact of the product.
Hundreds of retailers and producers in the food and drinks industry already use Provenance to provide important information for consumers - including Unilever, Bridgehead and Coop. And, as people continue to demand more in the way of environmental consciousness, there is sure to be opportunity for the company to capture further success.
Steph
Company Specialist at Welcome to the Jungle
Insights
56% female employees
Company
Funding (last 2 of 5 rounds)
Mar 2022
$5.4m
EARLY VC
Jul 2017
$0.8m
SEED
Total funding: $6.6m
Company benefits
- Flexibility on when and where you work
- 25 days holiday
- Culture that values physical & mental wellbeing
- Fast-paced environment
- Performance-based progression
- Budget for learning and development
- Share options
- Passionate team united by our mission
- Regular lunch & learns, team socials and a book club
Company HQ
London, UK
Leadership
Jessi Baker
(Founder & Board Member)Former CEO of the company. Previously worked with brands on technology strategy across the US and Europe, including Adidas, The Four Seasons, The Guggenheim Museum, British Airways and Will.I.Am.
Phil Verey
(CEO)Joined the company as Managing Director in 2022, becoming CEO in 2024. Previously VP of Commercial Operations for Collectiv Food and Commercial Director at Winnow.
Share this job