Business Development, Pinterest
Ad Measurement
$116.5-240k
+ Equity
More information about location
Visual bookmarking tool for saving & discovering creative ideas
Open for applications
Visual bookmarking tool for saving & discovering creative ideas
1001+ employees
Open for applications
$116.5-240k
+ Equity
More information about location
1001+ employees
Company mission
To bring everyone the inspiration to create a life they love.
Role
Who you are
- You have a Bachelor’s Degree or equivalent practical experience and 6+ years of work experience in business development with demonstrated experience in online measurement partnerships
- You are strategic, driven, and analytical with a passion for the online advertising industry and technology
- You are comfortable navigating the evolving privacy and regulatory landscape and understand the implications to Pinterest and the measurement ecosystem broadly
- You are experienced in performing broad quantitative analysis and negotiating complex deals
- You have experience and knowledge of the online advertising industry and measurement partner ecosystem
- You have the ability to work effectively with cross-functional senior executives in a rapidly changing environment
What the job involves
- The Business Development team at Pinterest is responsible for developing partner strategy, as well as sourcing, evaluating, executing and managing partnerships that are a critical lever for growth and progress of the company against key strategic initiatives
- The team works closely with senior leadership, product, marketing, legal and revenue teams to deliver these partnerships
- The Business Development Lead for Measurement Partnerships source and evaluate new partnerships and manage existing strategic partnerships with measurement partners that help prove advertising performance for Pinterest
- This position will report to the Director of BD for Advertising and Measurement Partnerships
- Lead partner strategy for Measurement and Targeting partnerships, including helping the company understand the industry landscape to identify opportunities
- Actively monitor, synthesize, inform, and action off industry trends (including privacy and regulatory) and opportunities in service of proving ad performance on Pinterest
- Lead the process of identifying partnerships to pursue, including building the business case through strategic/financial analysis and due diligence
- Negotiate complex deals
- Build relationships with leaders at emerging and established companies
- Coordinate deal execution and partner management across relevant teams including product, engineering, legal, marketing and sales
Our take
Inspiration and ideas can pop into your head at any time, and with the growth of social media and networking, sharing these interests and gaining exposure has never been easier. Pinterest exists to display these moments visually, as a kind of digital pinboard allowing users to save and share digital images which have inspired them.
Pinterest's emphasis on visual discovery has differentiated it from competitors and created a more positive and fulfilling experience for its users. Pinterest in many ways provides a respite from the ceaseless negativity that plagues social media such as Facebook and Twitter, and this is perhaps responsible for its userbase expanding to 450 million users in 2022, driven by uptake mostly outside of North America.
Pinterest has not been immune to woes affecting the global tech sector and made about 5% of its workforce redundant at the end of 2022 and the start of 2023. Having restructured to face a challenging climate, it is well-positioned to resume its growth, which has increased consistently year on year. Its immediate goals are to continue to grow its user base and expand the uptake of its short video product, which it aims to monetize.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Ben Silbermann
(CEO)Worked as a Product Specialist at Google for 2 years before leaving to work on his own apps, which led to founding Pinterest
People progressing
Joined as Marketing Lead, promoted to Head of Growth Ops for English-speaking markets after 3 years. They've have since been promoted to Global Head of Editorial, a position they started in 2022.
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