Sales Development Representative, Optimove

Salary not provided

Plus commission structure

Junior and Mid level

London

2-3 days a week in office

Retention automation software

Be an early applicant

Retention automation software

201-500 employees

B2BArtificial IntelligenceMarketingSaaSAutomation

Be an early applicant

Salary not provided

Plus commission structure

Junior and Mid level

London

2-3 days a week in office

201-500 employees

B2BArtificial IntelligenceMarketingSaaSAutomation

Company mission

To help marketers drive measurable growth by autonomously transforming customer data into actionable insights, which then power thoughtful customer communications, at scale.

Job

Company

Role

Who you are

If you are a proactive and tenacious salesperson with a passion for gaming and technology, this is your opportunity to make an impact in a fast-growing industry
2-3+ years of experience in an SDR, BDR, or sales-related role, preferably in iGaming, MarTech, SaaS, or B2B software
Ability to manage multiple outreach campaigns, prioritise tasks, and meet targets
Experience adopting creative outreach techniques that cut through the noise
Comfortable running discovery calls, introductory pitches, and high-level demos
Self-starter with a proactive mindset, with the ability to work independently
Experience with LinkedIn Sales Navigator and CRM tools
The position is based in London, with 2-3 days per week based in our new office

What the job involves

We are expanding our Gaming Sales Team and looking for a motivated Sales Development Representative (SDR) to drive outbound engagement, generate new business opportunities, and support Account Executives (AEs) in growing our presence in EMEA & APAC
Own outbound prospecting activities, targeting iGaming operators in EMEA & APAC through email, LinkedIn, cold calls, and personalized outreach
Research and identify key decision-makers (Marketing, CRM, Retention, Player Engagement, Data teams) within target accounts
Leverage sales tools (CRM tools, LinkedIn Sales Navigator, etc.) to execute and track outreach campaigns
Qualify leads and book high-value meetings for Account Executives (AEs)
Conduct introductory discovery calls to understand prospects' needs and challenges
Deliver the Optimove value proposition, including running high-level product demos
Support AEs with strategic account planning, competitive research, and deal qualification
Attend iGaming industry events, conferences, and networking meetups to build relationships and identify opportunities
Develop and nurture relationships with key stakeholders in the gaming industry
Stay up to date on industry trends, regulatory changes, and competitor movements
Work closely with Marketing, AEs and Partner team on outbound campaign strategies and messaging
Provide feedback on market trends, messaging effectiveness, and customer pain points
Collaborate with Customer Success and Product teams to enhance industry knowledge and ensure alignment on client needs

Salary benchmarks

Our take

When communicating to their existing customers, organizations need to take into account customers’ past, present, and future to maximize loyalty, retention, and lifetime value. Optimove is a marketing platform that equips companies with actionable insights by using both historical and predictive data to help them find out who their customer is and what they are doing.

The company works with hundreds of brands, which include Dollar Shave Club, SodaStream, Papa John's, and Staples. It has also built key partnerships with leading technology platforms, such as Facebook and Shopify to collect more data.

Optimove faces competition from multichannel marketing hubs such as Salesforce Marketing Cloud, and its challenge will be to continue differentiating itself. It currently does so, as well as with its various acquisitions and integrations, by segmenting customers and identifying different personas in real-time using its AI-led orchestration of multichannel campaigns.

Freddie

Company Specialist at Welcome to the Jungle

Insights

Top investors

10% employee growth in 12 months

Glassdoor (4.3)

Company

Funding (1 round)

Sep 2016

$20m

EARLY VC

Total funding: $20m

Company benefits

Stock option plan
Family and pet friendly
Company social events
Diversity and inclusion initiatives
Equal opportunity employer
Work from home opportunities

Company HQ

Midtown East, New York, NY

Leadership

Pini Yakuel

(CEO)

Having studied at Tel Aviv University, Pini worked as a Product Manager at NGG Global Consulting for 2 years before co-founding Mobius Solutions in August 2006. He left his role as CEO there to found Optimove in February 2009, working as CEO since.

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