Content Marketer, SaaS Academy
Personal Brand
SaaS founder training programs
Job no longer available
SaaS founder training programs
21-100 employees
Job no longer available
21-100 employees
Company mission
To help B2B SaaS founders succeed – and then help their teams impact the rest of the world!
Role
Who you are
- Proven work experience in content marketing, strategic planning, copywriting, brand communication, tracking key metrics, or similar roles
- Proficiency in AI-based tools, CMS applications, and design software
- Experience with platforms such as Instagram, Facebook, Youtube, and Tiktok
- Excellent written and verbal communication skills
- Strong interest in business and comprehensive understanding of market dynamics and audience
- Ability to work independently, manage multiple projects, and meet deadlines
What the job involves
- Content Planning, Strategy, and Analysis
- Develop and manage a comprehensive content strategy that aligns with brand goals
- Analyze top-performing posts to garner insights that guide future content
- Regularly evaluate the effectiveness of content strategies and make data-driven decisions
- Content Execution
- Podcast Production: Produce, edit, and publish a minimum of 4 high-quality podcasts per month, ensuring alignment with brand voice and goals
- Social Media Management: Leverage long-form content to create, edit, and share short-form content daily across various social media platforms including Instagram, Facebook, LinkedIn, YouTube, and TikTok; Tailor content to each platform's specific audience and optimize for maximum engagement and reach
- Utilization of AI Tools: Apply cutting-edge AI tools to support content creation and distribution, enhancing efficiency and personalizing audience targeting; stay up-to-date on the latest technology trends and continuously explore ways to innovate the content process through AI
- Efficient Editing: Implement best practices in editing both audio and visual content, maintaining a balance between quality and efficiency; utilize appropriate software and tools to ensure seamless integration of various content elements, achieving a cohesive and polished final product
- Copywriting: Develop compelling copy for podcast descriptions, social media posts, and other promotional materials, reflecting the brand's tone and voice; utilize AI to create copy based on long-form content transcripts
- Collaboration Sourcing
- Identify and engage with potential podcast collaborations, fostering relationships that increase brand visibility and reach
- Network with influencers, thought leaders, and industry professionals to create mutually beneficial partnerships
- Brand Growth
- Grow the personal brand by producing innovative and engaging content across different platforms
- Monitor, analyze, and report on performance metrics to drive continuous improvement, optimization, and innovation
- Learning and Development
- Display an entrepreneurial spirit, eager to learn a tremendous amount in this role
- Continually upskill knowledge on the latest trends, tools, platforms, and technologies in content marketing
Our take
The success of a B2B SaaS company does not depend only on the utility of the product, but also on strategy and approach - aspects that many founders will not have experience in. SaaS Academy exists to provide training and resources to these founders, so that they can grow their companies in confidence and take control of their business plans.
SaaS Academy delivers three primary programs - Growth Accelerator, SaaS Academy Program, and SaaS Boardroom - each of which is designed for founders at different stages of their business and growth journey. The company also runs events and provides a wide range of free resources to maximise its impact on users.
Founded by a successful serial entrepreneur, the company has been able to deliver effective programs to tackle real pain points for founders, and boasts impressive results such as an over 50% increase in customer acquisition for its enrolees. Its popularity amongst founders is displayed in strongly positive reviews, which should allow the company to capture additional interest as it operates into the future.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Fully Remote
- Flexible Working Hours
- Unlimited PTO
- Annual Tech / Wellness Stipend
- Professional Development Allowance
- Top-Notch Culture (and Free Swag)
Company HQ
Central City, Kelowna, BC
Leadership
Dan Martell
(CEO)Managing Partner at High Speed Ventures. Founder and former CEO of Clarity.fm and of Spheric Technologies. Also co-founded Flowtown.
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