SEO Specialist, Proton

• At least one year of experience in an agency or client-side SEO role
• Proficiency with common SEO tools, such as Ahrefs, Screaming Frog
• Excellent verbal and written communications skills (English)
• Demonstrable strong organizational and time management skills
• An analytical mind and an interest in using data to optimize marketing strategies and tactics
• Proven success in past SEO positions and projects
• Experience with both B2B and B2C marketing efforts
• The ability to work independently, be self-motivated, and be proactive
• A passion for the world of security, tech, or privacy
• Even if you don’t meet all the requirements listed above, but feel you could still be a great fit, please still apply

• The SEO team is a small but important part of the Proton family
• The importance of SEO is widely acknowledged at the highest levels within the business; it's our greatest traffic driver and allows us to grow our customer-base at an ultra-low CPA, generate strong brand awareness, and raise awareness of the various privacy issues that are rife in the world today
• As a team, we have a strong working relationship with Content, Design, Development and Product teams to help shape our website and define how we appear in the search results
• This role is instrumental in enhancing Proton's online presence and ensuring our products reach and resonate with our target audience
• You will focus on enhancing website visibility, attracting organic traffic, and improving overall digital marketing performance through optimized and user-centric content strategies
• This role requires a blend of creative writing skills, technical SEO knowledge, and analytical mindset to drive sustainable results in organic search rankings
• Conduct thorough keyword research to identify relevant and high-potential keywords for content optimization, using SEO tools (e.g. Ahrefs, Google Keyword Planner, etc.) to analyze search volume, competition, and user intent behind keywords
• Optimize website content including landing pages and blog posts for targeted keywords and phrases, implementing on-page SEO best practices including optimizing meta titles, descriptions, headings, and internal linking structure
• Monitor and analyze content performance using tools like Google Analytics and Search Console, tracking key metrics such as organic traffic, keyword rankings, and engagement metrics to measure content effectiveness
• Provide insights to business stakeholders to support recommendations, inform strategy and enhance performance
• Ensure content is accessible to search engine crawlers and follows technical SEO best practices, working closely with technical teams to implement SEO recommendations related to website structure, URL optimization, and schema markup

• These vary by location and type of contract but expect support on your vacation, parental leave, refreshment if working from the office, learning and development opportunities, equity for shared success, flexible working hours and remote work, company events, and team-building activities.

Proton is a Geneva-based startup founded by former CERN worker and internet privacy advocate Andy Yen. It provides internet users with encrypted webmail, calendar, drive, and VPN services.