Field Marketing Specialist, Shift Technology
EMEA & APAC
Offers Equity
AI-driven insurance fraud solution
Be an early applicant
AI-driven insurance fraud solution
501-1000 employees
Be an early applicant
Offers Equity
501-1000 employees
Company mission
To revolutionise the policyholder experience through wide-ranging products that apply AI and advanced data science to key insurance processes.
Role
Who you are
- We are looking for a person who is agile, willing to learn, committed and very collaborative
- Bachelor’s degree in business, marketing, communication, or related fields
- Minimum of 3-5 years of experience in field marketing and demand generation in the B2B technology space
- Experience of planning, executing, and managing campaigns independently
- Strong project management skills and ability to manage multiple priorities, marketing projects and cross functional stakeholders at the same time with excellent attention to details
- Ability to perform in a fast-paced and high energy environment with attention to detail and quality
- Knowledge and use of CRM and Marketing Automation tools (ideally Salesforce.com and Hubspot, 6sense would be a bonus)
- Data-driven and technically capable, with strong analytical skills and a desire to test, learn, and report out on key results
- Strong command of English
- Fluency in French is highly desirable
What the job involves
- We’re looking for a motivated and dedicated individual to join the field marketing team to support both EMEA (mainly) and APAC/Japan teams
- Reporting to the Head of Global Field Marketing, the selected candidate will be based in our Paris office, and be responsible for supporting the marketing strategy in France, UK, Spain, Germany and Japan to drive pipeline generation and acceleration within our target accounts
- The successful candidate will have the ability to work cross-functionally with digital marketing, marketing operations, creative, social and product marketing, managing multiple projects simultaneously, while consistently meeting deadlines
- You’ll be an integral part of the team supporting all aspects of a multi-tactic strategy including field events (industry, regional, hospitality and webinars) and Account-Based Marketing campaigns (1:Many, 1:Few and 1:1)
- Event promotion (in-person and virtual): building lists, emails and landing pages in Hubspot, managing creative production of promotional materials
- Webinar Promotion: Collaborate with marketing teams to create engaging content and promotional materials for webinars
- Webinar Administration: Coordinate all aspects of webinar preparation, including logistics, hosting, and post-event follow-up
- Digital campaigns: support campaign orchestration, creative development and execution using 6sense, LinkedIn and Hubspot
- Support website update by publishing localized content
- Marketing lead processing: qualification, upload and tracking on Salesforce.com of all leads across events, digital campaigns, and other marketing initiatives
- List build, targeting & segmentation: enrich and cleanse imported lists, database, and audit and segment for successful campaign execution
- Reporting & communication: contributing to activity launch announcements, post-activity recaps and campaign result reports
Application process
- Recruitment Process:
- Talent Acquisition
- Head of Field Marketing
- Director of Brand & Digital Marketing
- Regional stakeholders EMEA & APAC
- Chief Marketing Officer
Our take
The global insurtech market is projected to grow substantially given the increased demand for insurance service digitisation, projected market expansion, and developments in technology that have made it easier to buy and process claims. Insurtech helps create new avenues that large insurance companies have less incentive to pursue, such as offering social insurance and customised policies for clients.
In January 2021, Shift Technology introduced the Shift Insurance Suite to help the insurance industry apply AI-based decision automation and optimisation technology solutions. This addresses critical processes across the insurance policy lifecycle, as well as helps insurers to achieve faster, more accurate claims and policy resolutions.
Shift Technology is focusing on continuous deployment in the UK and the US, whilst exploring opportunities in Singapore, as it attempts to become an international player in the market. However, it must stave off a number of major competitors to do so, including Quantemplate, Slice and Neos.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 7 rounds)
May 2021
$220m
SERIES D
Mar 2019
$55.2m
SERIES C
Total funding: $314.9m
Company benefits
- Flexible remote and hybrid working options
- Competitive Salary and a variable component tied to personal and company performance
- Company equity
- Generous PTO and paid holidays
- Parental leave opportunities
- Extensive mental health benefits provided via our global Employee Assistance Program
- Paid volunteering time - 16 hours annually
Company values
- We trust talent - We value experience and potential. Whether you’re a recent graduate or a mid-career professional, we’re interested in what you’ve done, but even more interested in what you will do to contribute to the future of insurance with Shift.
- We are stronger together - We’re a team with diverse backgrounds, experiences, and stories. We count on each other to help solve difficult problems and deliver the best for our clients–together.
- We focus on what matters to our customers - Big ideas are great. Big ideas that contribute to achieving big goals are even better. We focus on doing what it takes to enable our customers to serve their customers better. Because that’s when everybody wins.
- We make it happen - The (not so) secret ingredient for Shift’s incredible growth and success? It’s our commitment to our teammates, our customers, and ourselves to go above and beyond–in large and small ways–to move the insurance industry forward.
Company HQ
Bercy, Paris, France
Articles
Leadership
Jeremy Jawish
(CEO)Experience in fraud detection solution development for AXA in 2011, and as an FICC Strategist for Goldman Sachs in 2012.
Eric Sibony
(CSO)PhD in machine learning from 2012-2016, and has been CSO since 2013.
David Durrleman
(Fellow Engineer)Experience as a Fixed Income Strategist for Goldman Sachs between 2008-2013.
Salary benchmarks
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