Field Marketing + Events Specialist, Salesforce

• Rising Senior currently pursuing a Bachelor's degree in marketing, business administration, communications, or a related field
• Graduation Dates: December 2026 / May 2027
• Strong passion for marketing and event management with a desire to gain practical experience in a fast-paced environment
• Excellent verbal and written communication skills
• Proactive and self-motivated with the ability to work independently and as part of a team
• Strong organizational and time management skills, with the ability to prioritize tasks effectively
• Detail-oriented with a keen eye for accuracy
• Proficient in Google Suite (Docs, Sheets, Slides)
• Familiarity with AI tools (e.g., generative AI platforms, AI-assisted writing or analytics tools) and openness to incorporating them into daily work
• Knowledge of marketing principles and concepts
• Ability to adapt to changing priorities and handle multiple projects simultaneously
• Familiarity with CRM or other enterprise software tools

Desirable

• ROLE DESCRIPTION: We are seeking motivated and enthusiastic candidates for our two current intern openings: Field Marketing Specialist and Field Events Specialist
• You will gain hands-on experience in planning and executing marketing initiatives and events, including working with AI-powered tools to drive efficiency and personalization
• You will work closely with our experienced Field Marketing and Events teams to launch programs that drive our business pipeline through digital, webinars, email, virtual events, and always-on programs
• Additionally, you will support the operational aspects of field events, ensuring smooth execution and exceptional customer experiences
• You'll assist in the development and implementation of field marketing strategies and tactics
• Collaborate with the marketing team to plan and execute webinars, emails, and paid digital and virtual events
• Analyze pipeline and marketing data — leveraging AI-powered analytics tools where applicable — to identify new target audiences and areas of white space and recommend marketing initiatives to help drive targeted business pipeline
• Support the marketing team with administrative tasks for field marketing initiatives including weekly Sales communications, third-party associations, and marketing programs in partnership with our agency partners (swag, print, design)
• Assist in tracking and analyzing the effectiveness of field marketing campaigns, using AI-assisted reporting tools to surface insights and report findings to the marketing team
• Collaborate with cross-functional teams, including sales and business development, to align field marketing efforts with overall business objectives
• Stay up-to-date with AI, industry, and competitive landscape trends to identify opportunities for innovation and differentiation
• Collaborate with the Field Marketing Events Director to identify areas within the team that can be centralized and streamlined for improved efficiency, including through AI-powered workflow tools
• Create and manage all campaigns for field events in Canada, ensuring consistent campaign setup and streamlined reporting
• Develop reports and dashboards for field event programs, providing real-time visibility into campaign status and performance for business partners
• Work closely with agency partners to centralize and streamline creative projects

• End Date: April 6, 2026