Director of Marketing, Parker
$135-175k
+ Start-up Equity
Corporate credit cards
Job no longer available
Corporate credit cards
21-100 employees
Job no longer available
$135-175k
+ Start-up Equity
21-100 employees
Company mission
To increase the number of financially independent people.
Role
Who you are
- The ideal candidate will be a B2B subject-matter expert with an e-commerce or fin-tech background, ready to propel Parker's progress forward in a dynamic and analytical way
- High technical aptitude, exceptional attention to detail, and excellent interpersonal and leadership skills
- Strong network in e-commerce industry; familiar with industry-related strategies and expert on market trends
- B2B experience, particularly in e-commerce (preferred) or fin-tech
- Budget management and proven experience delivering robust ROI initiatives
- Proven experience with partnerships and sales
- Proficiency with project management platforms (Notion), Figma, HubSpot, paid campaigns, tracking and BI tools (SQL, Heap, Metabase)
- Clear and thoughtful communicator, ability to articulate ideas and contribute to difficult decision-making processes
- Eagerness to work in a fast-paced environment, continually growing and mastering the craft
- Problem-solver with a strong interest in learning about new technologies and devising solutions for unresolved issues
- Unparalleled attention to detail, ensuring top-quality work and cohesion in all aspects of the role
What the job involves
- We are in search of Director of Marketing to spearhead Parker's marketing initiatives
- This role combines strategic planning and hands-on execution, geared towards filling strategic gaps, identifying and increasing our pipeline of qualified leads, and working synergistically with the wider team, including partnerships and sales, to establish, streamline, and scale our objectives
- Emphasizing a balance of experimental tactics and data-driven methodologies, this role is an opportunity to drive significant impact across the organization in early stages
- Identify and bridge marketing gaps by developing and executing on succinct strategies, fostering cross-functional collaborations with partnerships and sales teams for cohesion
- Develop strategies to increase our pipeline of qualified leads, continuously refining and evolving the definition of a 'qualified lead'
- Embrace experimental strategies with a hacker's mindset and data-driven approach
- Manage partnerships and social strategies with a trend-forward mindset
- Coordinate and manage agencies and third parties in a structured and accountable way
- Identify and establish motivating Key Performance Indicators (KPIs), defining structure and success for the broader team
- Execute on high-level decision making with a sales-oriented mindset, backed by a deep understanding of the B2B e-commerce and fintech industries
- Collaborate with various stakeholders, including leadership and consultants, and team expansion
- Participate, initiate and spearhead special projects to drive above efforts forward
- Reporting into our Co-Founder
Our take
Parker is a startup based in New York that offers a corporate credit card specifically designed for eCommerce businesses. The card enables customers to cover their expenses while also providing important metrics to track and analyze, in order to increase profits and maximize their brand's potential, allowing businesses to streamline their finances and focus on growing their businesses.
Parker's founders identified a significant gap in the market, as traditional banks have historically underserved a major segment of eCommerce businesses. To address this, Parker has positioned itself as "the first charge card for eCommerce" with raised credit limits that are typically 10 to 20 times higher than those offered by traditional business credit cards.
After graduating from Y Combinator in 2019, Parker has raised significant venture capital funding from a range of investors. With this financial support, the company has emerged from stealth mode and announced plans to expand its operations across the United States. As Parker continues to grow and innovate, it is poised to become a leading provider of corporate credit cards for eCommerce businesses, helping entrepreneurs access the resources they need to achieve their goals and drive success.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Nov 2024
$20m
SERIES B
Mar 2023
$31.1m
SERIES A
Total funding: $57m
Company benefits
- Learning & Development budget
- Paid Parental Leave
- Health, Dental & Vision Coverage
- Easy to use 401(k)
- Generous PTO
Company HQ
Tribeca, New York, NY
Leadership
Milan Ray
(Co-Founder)Previously studied Engineering at the University of Michigan.
Yacine Sibous
(Co-Founder)Previously studied Physics and Computer Science at McGill University.
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