Digital Marketing Coordinator, BaubleBar
$65-70k
More information about location
Luxury jewelry & personalized accessories
Open for applications
Luxury jewelry & personalized accessories
101-200 employees
Open for applications
$65-70k
More information about location
101-200 employees
Company mission
To celebrate what makes you, you.
Role
Who you are
- Experience in digital marketing, paid media, or ecommerce marketing
- Experience or internships working with Meta Ads Manager and/or Google Ads preferred
- Experience in fashion, accessories, beauty, or consumer brands a plus
- Proficiency in Excel and PowerPoint
- Strong analytical mindset with comfort interpreting marketing data
- Proficiency in Excel and PowerPoint; experience with Google Analytics or reporting tools a plus
- Excellent organizational and project management skills
- Positive, can-do, problem-solving attitude
- Demonstrated ability to manage multiple priorities in a fast-paced environment
- Strong communication skills and ability to present insights clearly to stakeholders
- Position can be Hybrid with days in our NYC office or remote (residing anywhere in the United States and authorized to work in the U.S. Standard working hours to coincide with 9:00am -6:00pm EST
- If you love combining creative storytelling with performance-driven marketing, enjoy digging into data, and are excited about building the BaubleBar brand, we’d love to hear from you
What the job involves
- BaubleBar is looking for a Digital Marketing Coordinator to help execute and optimize our paid digital marketing campaigns. This role will primarily support Meta (Facebook & Instagram) advertising and Google Paid Search, helping drive customer acquisition and revenue growth across our eCommerce business
- Reporting to the Senior Manager, Digital Marketing, this role will collaborate closely with the marketing, creative, and ecommerce teams to bring campaigns to life—from launching paid media and coordinating creative assets to analyzing performance and identifying opportunities to improve results
- This is an exciting opportunity for an analytical, digitally savvy marketer early in their career who is eager to learn and grow within a fast-paced consumer brand. The ideal candidate is curious, proactive, and detail-oriented, with a strong test-and-learn mindset and a passion for digital marketing
- Assist in building, launching, and optimizing paid media campaigns across Meta Ads Manager and Google Ads
- Track and analyze performance across key metrics including ROAS, CTR, conversion rate, and revenue
- Prepare daily, weekly and monthly performance reports with insights and recommendations that identify optimization opportunities to improve ROI and efficiency
- Partner with the graphic design team to coordinate end-to-end paid ad creative development. This includes managing project timelines and creative requests using project management tools (Asana, Monday.com, etc.)
- Help develop briefs and ensure creative assets align with campaign goals and channel best practices
- Monitor industry marketing activity and identify opportunities for innovation and growth
- Be collaborative, curious, creative and possess an eagerness to innovate, test, learn and evolve our strategies to drive growth for the business
Our take
BaubleBar is an online jewelry retailer offering a wide range of jewelry products at affordable prices. Its products are sold both online through its website and through various retailers such as Nordstrom, Bloomingdales, and Anthropologie.
Over the years, BaubleBar has become a popular destination for fashionable and affordable jewelry, with its designs often being spotted on celebrities and social media influencers. Its innovative approach to customization and collaborations is helping BaubleBar stand out in the crowded online retail space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Dec 2021
$8.6m
SERIES D
Jan 2016
$20m
SERIES C
Total funding: $44.1m
Company HQ
Kips Bay, New York, NY
Leadership
Amy Jain
(Co-Founder & CEO)Prior to co-founding the BaubleBar in 2011, Amy was an Associate at Centerview Partners and an Analyst at UBS.
Daniella Yacobovsky
(Co-Founder)Previously worked as an Analyst at UBS and as an Associate at American Capital.
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