Invoice2go founder Chris Strode developed the invoicing app on his daily commute while working as a freelance programmer. He struggled with existing invoicing software and was seeking something simpler with which to invoice his clients.
The all-in-one Invoice2go tool is designed specifically for small businesses and freelancers, allowing them to manage customer relationships, send invoices, accept payments, and create an online presence. Invoice2go now serves a global customer base comprising more than 225,000 businesses, processing $24 billion of payments every year.
Due to its more focused audience, Invoice2go may not position itself in direct competition with larger finance management companies such as Quicken and MYOB, although it will have to keep an eye on threats from similar startups such as Invoice Ninja, Zoho Invoice, and FreshBooks.
In mid-2021, Invoice2go was acquired by back-office software provider Bill.com for $625 million and subsequently launched ‘Grow by Invoice2go’, an award and business development program for small businesses and underrepresented groups, exemplifying the company's continued focus on elevating the freelance and small business community.
Freddie
Company Specialist at Welcome to the Jungle