Senior Growth Marketing Manager, Shamaazi
Growth Marketing
More information about location
Fintech products and tools for good
Open for applications
Fintech products and tools for good
1-20 employees
Open for applications
More information about location
1-20 employees
Company mission
To empower people to make good of their money; through disruptive innovation that equip people and organisations with platforms and products that are here for good.
Role
Who you are
- Demonstrable growth or digital/ marketing roles, ideally in a fast-paced tech start-up environment
- Growth mindset and have led on organic and paid marketing campaigns and growth experiments
- Strong understanding of SEO, Paid social, digital advertising, and analytics tools (Mixpanel, Meta, GA)
- Write, edit, and collaborate on high-converting copy across channels — especially email and website content
- Solid experience managing CRM and email marketing tools (Customer.io or similar)
- Track record of A/B testing and performance optimisation
- Excellent communicator and collaborator across marketing, product, and design teams
What the job involves
- About Shamaazi:
- Shamaazi is a fintech-for-good company that develops innovative technologies to help individuals make positive financial decisions. Specializing in products that channel funds for charitable purposes, Shamaazi has facilitated over £17 million in donations. Our flagship products, MyTenNights, MyTenDays, and MyFridays, have transformed how people engage with charitable giving:
- MyTenNights: Automates donations during Ramadan, ensuring contributions are made on the most spiritually significant nights
- MyTenDays: Helps Muslims automate donations during the first ten days of Dhul Hijjah, ensuring they don't miss the blessings of this sacred time
- MyFridays: Enables Muslims to give charity every Friday, focusing on the spiritual benefits of giving during the Hour of Acceptance, making regular charitable contributions easy to manage
- Founded in 2015, Shamaazi has grown significantly, including a 153% increase in donations during the pandemic. As we continue to expand globally, we are committed to building innovative solutions that maximise charitable giving
- We’re looking for a strategic and data-driven Senior Growth Marketing Manager to take ownership of our performance marketing efforts and support company-wide growth. In this role, you’ll act as a trusted partner to the Head of Growth, bringing creativity, rigour, and drive to help scale our products and reach. You’ll work across B2C and B2B channels to drive acquisition, conversion, and retention for both donors and charity partners
- You thrive in a fast-paced, impact-led environment, where autonomy and collaboration go hand in hand. You’re just as comfortable deep in analytics dashboards as you are brainstorming campaign ideas. You know how to blend brand and performance to drive measurable results
- Confident interpreting data, identifying growth opportunities, and executing solutions
- A self-starter mindset, with strong problem-solving and creative thinking skills
- Bonus if you bring experience in tech for good, donor engagement, or seasonal campaigns like Ramadan
- What You’ll Be Doing:
- Lead and Execute Growth Campaigns: Develop and run cross-channel marketing strategies that drive user growth and retention across our key products (MyTenNights, MyTenDays, MyFridays) ensuring strong ROI
- CRM & Lifecycle Marketing: Build and optimize automated and campaign-based email journeys to engage, retain, and re-engage users, especially around key donation periods like Ramadan and Dhul Hijjah
- Website and Content Ownership: Oversee content updates and ensure our digital presence is clear, impactful, and optimised for performance
- Data-Driven Decision Making: Analyse user journeys and conversion funnels; iterate on campaigns based on clear KPIs and insights
- Growth Experimentation: Plan and execute A/B tests and experiments to validate assumptions and scale what works
- Cross-Team Collaboration: Work with Product, Engineering, Customer Success, and Sales to align marketing efforts with business goals and product priorities
- Stay Ahead of Trends: Bring new ideas to the table, stay current with digital marketing innovations, and apply best practices to optimize performance
Application process
- Application Process
- Recruiter Screen
- Interview with Hiring Manager (virtual, 45min)
- Technical Task
- Technical / Competency interview (virtual, 1hr)
- Team fit interview (virtual, 1h)
- Please note: While our interview process is currently designed to be virtual, we may include an in-person stage if it’s considered necessary or logistically feasible
Our take
Shamaazi is a fintech-for-good company that develops innovative technologies to help people make positive financial decisions. Specialising in creating products that channel funds for charitable purposes, Shamaazi has successfully facilitated over £17 million in donations.
What sets Shamaazi apart is its collection of products like MyTenNights and ZAKchat. MyTenNights automates donations during Ramadan, while ZAKchat helps Muslims accurately calculate their Zakat. The company's approach includes a match-funding platform, Givematch, which gamifies donation matching to increase engagement.
The company's journey began in 2015 with a social campaign and has since seen exponential growth, including a 153% increase in donations during the pandemic. Future plans involve expanding its global reach and continuing to innovate in the fintech space to maximise charitable giving.
Steph
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Opportunities for growth and advancement as we scale
- Shamaazi has a dynamic, remote-first culture, with a focus on making work work for you. We give generous budgets for home set-ups. Flexible work environment with remote work options, allowing for autonomy and work-life
- Annual Learning & Development budget as well 3 paid leaves for courses or trainings
- Join a culture of collaboration, creativity, and continuous learning where your contributions are valued and celebrated
- Flexible and remote working - aside from core meetings, you can choose when you start and end your day. Quarterly team meetings in London based on job requirements / team structure
- £1,000 budget for employees to donate to any registered charity they like in the UK, US, Canada or Australia
- 25 days annual leave plus the usual public holidays
- Full health care
Company HQ
London, UK
Leadership
Ismael Dainehine
(Founder)Also Founder and CEO at Givematch. Previously worked at Skyla and Frizby.
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