Superchat helps businesses streamline their customer communications by combining all the relevant and high-usage chat methods (Including WhatsApp, email, and SMS) into a single channel. On the one end, it means customers have a convenient and centralised selection of options, and on the other, customer service representatives can keep track of all conversations from a single hub. Superchat is focused expressly on small and medium-sized enterprises, who have been especially feeling the need for productivity tools like this over recent years.
Poor customer service is an increasingly unaffordable misstep, especially in the European market where Superchat operates - the vast majority of customers will quit a transaction if it’s going badly, and billions are lost each year over this problem. With the backdrop already unforgiving, SMEs can’t afford to slip further behind, so appetite for Superchat’s product is strong.
It may play well for Superchat if it chooses to further expand its operations, too - reports suggest that the future of good customer service lies in speed and efficiency, and an omnichannel communications hub is an elegant way of getting there.
Kirsty
Company Specialist at Welcome to the Jungle
