Brand Designer, Blank Street
Coffee chain
Be an early applicant
Coffee chain
201-500 employees
Be an early applicant
201-500 employees
Company mission
To reimagine local commerce to better serve their customers, neighborhoods, and the planet.
Role
Who you are
- The ideal candidate has best-in-class digital and print design skills, thinks strategically about their work, keeps up to date with contemporary branding and visual trends, and has impeccable taste
- Visually stunning and thoughtfully organized design portfolio
- Experience owning multi-channel & cohesive brand campaigns (print & digital)
- Experience working in spatial / environmental design systems
- Stellar communication skills, able to deliver real-time updates when sharing project ideas and roadblocks
- Ability to storytell and present concepts and designs to senior leadership
- Ability to articulate ideas and contribute insights in early concepting sessions
- Strong presentation skills, able to share work in an engaging and effective manner
- Excellent knowledge of the Adobe Creative Suite and Figma, motion skills a huge plus
- Comfortable with passionate working environments, multiple concurrent projects, and tight turn-around times
What the job involves
- We’re looking for an in-house Brand Designer to help transform Blank Street into a world-class brand
- Reporting to our Senior Brand Design Manager, you’ll take our visual aesthetic to the next level across all channels: retail, print collateral, marketing campaigns + activations, social, merch and more!
- You will be working on a wide range of projects at every level of the process, from creative ideation to design and execution. Projects will be both assigned and self-directed
- Work in a highly collaborative cross-functional environment, and present high quality design executions
- Balance multiple fast-turn, high-priority projects at once with an ability to predict and stick to estimated completion timeline
- Strategize and ideate out-of-the-box design solutions, while simultaneously completing more straightforward and prescribed design tasks
- Develop physical assets (e.g. store signage, window & floor decals, cart elements, A-frames, voucher cards)
- Collaborate with marketing to execute a range of assets required for in-person activations
- Develop marketing assets (e.g. social posts & stories, retail and activation collateral, email campaigns)
- Develop supplemental assets (e.g. branded merchandise, bag designs, event posters, brand videos)
- Work with our tech team to ensure our brand identity is thoughtfully translated into web and app, and our user experience is as seamless as possible
- Develop and own the proofing and quality control process of all internally produced content, ensuring the final deliverable is free of any grammatical mistakes, design snafus, off-brand messaging
- Work within complex design systems (e.g. menu boards, marketing emails, retail labels, PDPs), implement recurring updates, and strategize ways to improve processes
- Demonstrate proactive organizational, time management, and prioritization skills when faced with ambiguous challenges
Salary benchmarks
Our take
More people deserve great coffee and Blank Street strives to make this possible. Blank Street’s formula involves technology enabled, micro-footprint brick-and-mortar spaces which operate at a cheap price meaning they can produce excellent coffee, also, at a reasonable price.
What started as one electric-powered coffee cart in 2020 has expanded to over 50 locations across New York City, Boston and London. Blank Street wants to serve coffee cheaper than Starbucks but tastier than Dunkin’ Donuts – its main competitors – and has done so with automation, specifically Eversys espresso makers that can produce 700 drinks an hour.
The chain has received mighty financing, including from real estate tycoon Tishman Speyer as well as from General Catalyst Partners and Tiger Global Management. This brand is certainly making its mark as its growth has remained at an impressive rate, especially following its entrance into the thriving coffee shop market in the UK.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2023
$20m
EARLY VC
Oct 2021
$25m
SERIES A
Total funding: $52m
Company benefits
- Medical, Dental, and Vision coverage. Blank Street covers the full premium for low and mid-tier employee-only plans
- Paid sick time
- Paid time off + company holidays
- Paid parental leave benefits
- Equity
- Learning and development opportunities. We're growing and we'd like for you to be a part of the journey
- A whole lot of Blank Street swag & coffee
Company HQ
South Williamsburg, NY
Leadership
Issam Freiha
(Co-founder & CEO)Spent less than a year in Investment Banking at Morgan Stanley before becoming a Partner at Reshape (Fmr. Alrai Capital)
Vinay Menda
(Co-founder)Is currently a Board Member for Eden and Hudson River Park Friends, an Advisor for both Vero Leasing and Archie, an Investor at Sprout, Mealco and MainStreet, and a Managing Partner for Reshape Ventures.
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