Associate Director of B2B Paid Social, EverCommerce
$90-100k
Can participate in the employee stock purchase program
More information about location
Integrated SaaS solutions
Job no longer available
Integrated SaaS solutions
1001+ employees
Job no longer available
$90-100k
Can participate in the employee stock purchase program
More information about location
1001+ employees
Company mission
To transform commerce for the service economy.
Role
Who you are
- You are a seasoned social advertising and data professional who loves the eureka moments when a clear strategy comes together
- You understand the value of serving the right messaging to the right audiences. Building long-term improvements to department process and standards is a satisfying exercise
- You are just as comfortable presenting a comprehensive social strategy to leadership as you are rolling up your sleeves and optimizing a campaign
- You are ambitious, goal-oriented, passionate about digital marketing, love to learn new skills, and cannot wait to take advantage of an opportunity in a fast-growth technology company
- 6+ years of paid social media experience, preferable in lead generation
- 3+ years of experience leading and developing direct reports at varying levels of professional development
- 1+ years of experience with ABM
- Proven track record of effectively building long term paid search department standards, processes, and teams
- Ability to recommend and communicate impact of paid social strategies clearly to stakeholders
- Deep channel experience directly managing B2B advertising on Facebook and LinkedIn
- Strong ability to analyze business and platform data to inform optimizations and strategy
- Experience working with multiple departments to develop a unified marketing strategy
- Strong storytelling skills needed to deliver a potentially complicated situation simply
- Highly organized and capable of managing multiple projects at the same time
- Agency experience, understanding of CRMs, full funnel advertising, and digital attribution familiarity are pluses
What the job involves
- We are looking for an Associate Director of B2B Paid Social to focus on our EverCommerce Central functions that support our entire suite of brands throughout the EverCommerce ecosystem
- This is both an executing and managerial role
- You will lead a small paid social team to develop and launch B2B paid social media strategies across major social platforms for 40+ EverCommerce brands
- You will personally be managing your own portfolio of subsidiaries and overseeing the paid social team as they support all EverCommerce brands
- Day-to-day tasks include executing strategy, regular optimizations, reporting, data analysis, process development, coaching, and stakeholder communication
- Your channels of primary focus will be Facebook and LinkedIn
- In this role it will be critical to effectively manage where your team’s time is allocated, assessing which projects are of highest importance, and proactively navigating focal shifts to stakeholders
- Building your department of operational and strategic maturity expected within a publicly traded will be an prioritized effort
- Directly manage and execute paid social advertising for a portfolio of EverCommerce brands
- Oversee our paid social team to hit performance goals for all EverCommerce brands
- Manage prioritization of team projects and efforts within an environment with ongoing requests
- Develop ongoing social strategy for our brands and ensure that recommendations and decisions are consistent with core business objectives
- Build department processes to solidify application of best practices, prioritization, and execution
- Using data to investigate all new opportunities to determine soundness of an idea or strategy
- Liaison with experts from other teams including organic search, paid search, and display
- Manage communications and partner with key brand stakeholders
- Act as a mentor and coach to the social team
Our take
Denver-based EverCommerce is a service commerce platform that offers vertically tailored SaaS solutions for more than half a million global service-based SMBs. Its goal is to accelerate digital transformation across various industries within the service economy, which has proved to have done when considering its recent growth in customers.
The company, which specialises in Home Services, Health Services and Fitness & Wellness Services, serves to accelerate growth, streamline operations and increase retention. By automating these processes, EverCommerce enables clients to focus on simply growing their businesses. Despite increased macroeconomic headwinds in recent years, affecting the marketing services solutions, the company still delivers double-digit growth and solid profitability.
In 2021, EverCommerce went public before acquiring DrChrono, and through this, both companies can share their commitment to helping SMEs thrive. In fact, EverCommerce has become somewhat of a behemoth in its industry, having acquired nearly 30 companies, with multiple in each year. This has enabled it to adopt a broad array of features to offer its growing customer base.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jan 2020
$20m
GROWTH EQUITY VC
Apr 2017
$12m
SERIES A
Total funding: $36.3m
Company benefits
- Flexibility to work where/how you want – in-office, remote, or hybrid
- Robust health and wellness benefits, including an annual wellness stipend
- Continued investment in your professional development through Udemy
- 401k with company match
- Flexible and generous paid time off
- Employee Stock Purchase Program
Company HQ
River North Art District, Denver, CO
Leadership
Matthew Feierstein
(President & COO)Former President at PaySimple. They were also the COO at Pronto.
Chris Alaimo
(CTO)They have extensive history as a VP of Engineering at various companies. Former CTO at PaySimple.
Eric Remer
(CEO)Co-founded I-Behavior, Conclave Group LLC and PaySimple.
Salary benchmarks
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