Senior Product Marketing Manager, Mynd
Property management company
Job no longer available
Property management company
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To make real estate investing radically accessible, cost-effective, and simple.
Role
Who you are
- Ability to thrive in a highly-matrixed, fast-moving work environment
- 5+ years of product marketing experience at a consumer brand, technology or real estate company. Fintech, Real Estate, or Hospitality tech experience is a plus!
- Deep knowledge of product marketing methods and frameworks, from insights to messaging to go-to-market strategy
- Knowledge of, or interest in, real estate investing
- Exceptional written and verbal communication skills and the ability to bring complex ideas to life for a variety of audiences
- A data-driven, customer-centric approach: you’re not afraid to say “I don’t know, but I can’t wait to find out!”
- Experience working with both technical and commercial leaders, and ability to translate commercial goals into technical requirements and vice versa
- Ability to plan for the big picture, and willingness to build
What the job involves
- As the product marketing lead for our investor segment, you’ll be responsible for bringing Mynd’s value proposition to life for our sales and marketing teams, introducing a new breed of investors to the platform, and turning our current investor customers into superfans
- Reporting to the Head of Product Marketing, you will sit at the intersection of Marketing, Product, Growth, and Sales with considerable influence and visibility throughout the company
- Deeply understand Mynd’s customers and prospects through market, competitive, and sales research, and use that understanding to develop clear and differentiated messaging and assets for our Sales, Marketing and Customer Success teams
- Work cross-functionally to ensure we’re telling our story in a consistent way across every touchpoint in the customer journey, including within our products
- Collaborate with Product and Marketing to develop go-to-market plans and ongoing campaigns for our investment products and services that drive awareness, generate leads, supercharge adoption, and increase lifetime value
- Collaborate with Product to ensure that our roadmaps reflect what customers want and need, and develop new pricing, segment, and market models to inform the roadmap
- Inject creativity, customer centricity, an iconic voice, and an upleveled aesthetic into everything we do — real estate investing should be fun!
Our take
Mynd is a property management company that aims to exceed the service delivery of traditional businesses in the $20 billion, non-institutional rental sector. The company makes it possible to complete leases in an extremely short timeframe, while also offering both tenants and landlords a variety of useful tools.
Mynd offers 3D tours to tenants, while automatically syndicating properties to every major listing site. The dedicated leasing team at Mynd also connects people with properties rapidly, ensuring that renting homes is more convenient.
For Landlords, Mynd offers a range of financial tools, which enable them to view their current financial position via transparent charts and reports. Mynd has put together a database of vendors and tradespeople, which provides services to landlords and tenants alike. This has attracted major investment between 2016 and 2023, the most recent of which is being used to expand its operations and carry on updating its platform.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-10% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Jul 2023
$30m
LATE VC
Sep 2021
$57.3m
LATE VC
Total funding: $204.4m
Company benefits
- Best-in-class medical, dental, and vision plans through Anthem, Blue Shield, or similar. HMO & PPO plans available for you and your family
- Life & disability insurance
- Wellness apps
- $600 per year wellness subsidy towards fitness coaching, acupuncture, massage, gym or class memberships, or in-home exercise equipment
- Employee Assistance Program (EAP)
- Unlimited paid time off
- Paid volunteer time off (20 hours/year)
- 13 paid holidays per year
- Flexible Spending Accounts
- Travel assistance & commuter parking
- Company-sponsored access/memberships to: OneMedical, Perkspot, SoFi, Personal Capital, and Petplan
- Cash to purchase your own investment property through our “Project Investor Myndset” program
- Sabbatical pay
- Paid parental leave
- Home office subsidy
- Cell phone subsidy
- No meeting Thursdays
- Remote work flexibility
- Team and cross-functional offsites in cities in which we operate
- Catered lunch for in-office days
Company HQ
Downtown, Oakland, CA
Leadership
Doug Brien
(Co-Founder & CEO)Alongside Mynd, they are the President at Roofstock. They studied Political Economy at UC Berkeley before becoming a kicker in the NFL. They also previously co-founded Waypoint Real Estate.
Colin Wiel
(Chairman)Previously an Engineer at Boeing and a Consultant at HP before founding and Managing Waypoint.
Share this job