Director of FP&A, Hootsuite
$153.8-215.4k
Canada Pay Range For This Role $140,700—$197,100 CAD
Social media management tool
Job no longer available
Social media management tool
1001+ employees
Job no longer available
$153.8-215.4k
Canada Pay Range For This Role $140,700—$197,100 CAD
1001+ employees
Company mission
To empower organizations to build trust and deepen relationships through the power of social.
Role
Who you are
- This role requires a strategic mindset, strong analytical and problem-solving skills, and the ability to effectively collaborate with cross-functional senior leaders to drive informed decision-making and achieve financial goals
- Broad and varied experience in software or SaaS experience in high-growth B2B environments
- Strong knowledge of key SaaS metrics (e.g. ACV, Customers, LTV, CAC, Cohort Analysis, GRR, NRR, IQRR, etc.)
- Advanced financial modelling skills (Microsoft Excel and Google Workspace applications) with the ability to swiftly and effectively translate ambiguity into succinct outputs
- Professional designation such as CPA, CFA, or an MBA; or equivalent combination of education and experience
- Proven track record and enthusiasm for building, managing, mentoring, and inspiring teams and influencing peer organizations; ability to lead cross-functional initiatives
- Exceptional attention to detail and ability to work independently and proactively to deliver accurate, high-quality outputs with minimal oversight
- Outstanding interpersonal skills and eagerness to build strong partnerships with multiple cross-functional partners/stakeholders
- Exceptional communication, presentation, and writing skills with the proven ability to link business issues, financial results, and strategy and influence senior leadership, particularly those unfamiliar with financial concepts
- Influence: Asserts own ideas and persuades others, gaining support and commitment and mobilizing people to take action
- Process/Project Management: skilled at figuring out and managing the processes and timelines necessary to get work accomplished
- Problem Solving: uses an organized and logical approach to find solutions to complex problems. Looks beyond the obvious to understand the root cause of problems
- Proven ability to build relationships and communicate with peers, direct reports, and executive management
- Consistent track record of successfully building processes and procedures that can scale during high-growth periods
- Bias towards solving problems, taking action and pursuing continuous improvement; confidence to embrace new ways of doing things, including automating functions
- Tenacious. You are determined to succeed, and you are motivated by the success of customers, colleagues and the community
- Curious. You are always learning and seeking ways to make things better
- Conscientious. You keep your promises, taking your commitments to others seriously, and you have strong integrity
- Humble. You lead with humility and empathy, respecting and learning from the perspectives of others
What the job involves
- We’re looking for an exceptional Director of FP&A to lead financial planning, analysis, and strategic support for Hootsuite’s eComm / Self-serve business
- You will be responsible for partnering with key senior stakeholders to provide actionable insights, identify opportunities for improvement, and influence the execution of business strategies
- In this role, you will report to the VP, FP&A
- Build trusted relationships with key cross-functional business partners and stakeholders at the highest levels of the organization
- Develop the proper cadence and level of information sharing to successfully analyze, forecast and report on business unit(s) performance
- Act as a strategic partner, providing financial expertise and guidance on how to evaluate multiple investment opportunities to drive sustained revenue growth
- Support in establishing KPI’s and related monitoring processes, including driving the development of data and reporting infrastructures to effectively analyze, monitor and report on key business drivers. Recommend actions to improve performance based on analysis
- Own and manage all aspects of financial modeling for the business unit(s), including scenario modeling, risk/opportunity assessment, and optimizing resource allocation. Perform strategic and financial analysis to support, using a data-driven approach, all major decisions for the business unit(s)
- Support the delivery of key company-wide financial and strategic planning processes (e.g., quarterly forecasting, annual budgeting, long-range planning). You will also support the preparation of Board materials and other key deliverables
- Own and manage the monthly / quarterly / annual in-depth analysis, providing visibility to management of variances from expectations with a focus on understanding key drivers and continuously improving accuracy. Author clear narratives that describe business performance and strategy
- Operate at multiple altitudes - have an in-depth knowledge of the subject matter, models, and key drivers and at the same time be able to tell the big picture story of the business unit(s) financial results
- Proactively identify and drive improvements to current processes, reports and models by leveraging financial data, non-financial data, external benchmarks, automation and/or prior industry experiences
- Partner with the Data team, ensuring consistency and reliability of key data. Design and validate new metrics / models / dashboards to drive key insights on the business
- Manage a lean, high-performing team with an inclusive, direct, and growth-mindset leadership approach, promoting knowledge sharing and providing guidance, coaching, and mentoring to foster a high-performance environment in support of Hootsuite’s mission (#StepUp, #OneTeam)
- Perform other related duties as assigned
Our take
Hootsuite is a leading social media management platform that’s been around since the early days of this now-ballooning online sector. With over 25 million customers, and used by staff at over four fifths of the Fortune 1000, this giant is hugely competitive in the space.
Thought Hootsuite's plans for an IPO didn't survive the tough economic conditions of 2022, it managed to rework its priorities to get back on course. For example, its acquisitions of Sparkcentral and Talkwalker allowed the company to expand into customer service and integrate AI, respectively.
Hootsuite's offering nowadays supplies businesses with a social media performance engine to turn insights into action, all fuelled by artificial intelligence. Unfortunately, the company once again laid off staff during 2025, stating an investment in its future where decisions are made faster and ownership is clear.
Steph
Company Specialist at Welcome to the Jungle
Insights
-26% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Sep 2014
$60m
SERIES D
Aug 2013
$165m
SERIES B
Total funding: $246.9m
Company benefits
- 100% coverage on mental health-related treatments in North America. Culturally appropriate trauma counselling services
- A company-wide Wellness Week between July 5 to 12 where we can all “unplug” together
- Accidental death and dismemberment (AD&D) Insurance
- Dental Insurance
- Disability Insurance
- Employee Assistance Program
- Gym / Wellness Reimbursement ($55 per month)
- Gym Discount
- Health Insurance
- Life Insurance
- Maternity Leave
- PTO (Vacation / Personal Days) - 20 days. After your two year anniversary, you get an additional two days each year until you reach thirty days (six weeks) at your sixth anniversary
- Paternity Leave
- Sick Time (for individual employee and family members)
- Bereavement Leave
- Business Travel Insurance
- Company Phones
- Fertility Assistance (Coverage for fertility treatments and gender affirmation surgeries)
- Immigration Assistance
- Phone Bill Reimbursement ($50 per month)
- Remote Work
- 401k
- Employee Discount
- Pet Friendly Workplace
- RRSP Matching
- Volunteer Time Off
Company HQ
South Main, Vancouver, BC
Leadership
Ryan Holmes
(Founder & Board Member)Previously founded interactive agency Invoke Media, served on the Board of Directors for Ariztia, and founded pre-seed fund LOI Venture.
Irina Novoselsky
(CEO)Previously Board Member at Lemonade and World Business Chicago, CEO at CareerBuilder and President at Novitex Enterprise Solutions.
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