Marketing Manager, Alchemy
Enterprise
Web3 development platform
Job no longer available
Web3 development platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To provide developers with the fundamental building blocks they need to create the future of technology.
Role
Who you are
- 4+ years relevant experience in Product and Enterprise Marketing
- Someone who is fluent in developer product marketing, if not web3 developer marketing
- Someone who is uniquely able to explain technical concepts to audiences with varying degrees of web3 understanding
- Fluency in creating targeted, quantitative and value-based marketing campaigns
- Experience with digital marketing, email marketing and demand / lead generation
- Ability to analyze and report on data in order to share results, issues and trends and drive improvements and solutions
- Stellar written and verbal communication skills
- Self-starter attitude and the ability to execute new ideas with autonomy
- Ability to find the right balance between perfection and shipping quickly
- A strategic thinker who can roll up their sleeves and independently execute on their strategy
- Demonstrated ability to work cross-functionally, move fast and tirelessly iterate on feedback
- Someone who is excited to test, experiment, fail and learn
What the job involves
- Create robust customer-facing content that helps prospects understand Alchemy’s products and the value they could provide their business
- Work with cross-functional teams to distill and quantify Alchemy’s competitive advantage, and cascade those data points across sales collateral
- Manage and execute campaign workflows, including segmentation and target management
- Utilize segmentations to execute email marketing campaigns, targeted at specific use cases and pain points
- Craft, deploy and A/B test messaging to optimize conversions
- Identify enterprise market requirements/opportunities, develop Go-to-Market Strategies and ensure strong alignment with Sales and other cross-functional teams
- Engage & maintain direct alignment with Sales and cross-functional teams around all enterprise marketing-driven campaigns/promotion strategies
- Test out new forums and formats for engaging the target audience, e.g., webinars, small-scale conferences, etc
- Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
Our take
Blockchain technology is a rapidly growing industry with many startups and established companies developing new applications that utilize it. However, many companies reinvent the wheel as they each attempt to build their own version of the blockchain software.
Alchemy offers a platform that simplifies the creation of blockchains and the launching of new nodes. It provides developers with “building blocks” that can be used to make the process more efficient. Alchemy is working with multinational organizations like Meta, Adobe, and Splunk, and it has won many clients from their current top competitor, Infura.
The company has seen considerable growth and is now acquiring companies to improve its stack. It now serves over 10M end users and became a unicorn after attracting impressive funding in 2022. It continues to refine its platform to gain competitive edge, recently launching a transaction simulation product to help reduce the chances of transactions becoming susceptible to scams.
Freddie
Company Specialist at Welcome to the Jungle
Insights
64% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Feb 2022
$200m
SERIES C
Oct 2021
$250m
SERIES C
Total funding: $545m
Company benefits
- Health, dental and vision insurance
- HSA
- Flexible time off
- Group meals
- 401k plan
- Company retreats
- Conferences and events
- Gym membership
- Commuting benefits
- Relocation bonus
- Paid parental leave
- Home office stipend
Company HQ
SoMa, San Francisco, CA
Leadership
Nikil Viswanathan
(Co-Founder & CEO)After studying Computer Science at Stanford, Nikil co-founded Down to Lunch in 2016, serving as CEO. Left this role in 2017 to co-found Alchemy.
Joseph Lau
(Co-Founder & President)Also co-founded Down to Lunch. Previously Software Engineer at Pinterest, Head Teaching Assistant at Stanford University, and Associate Technology Manager Intern at Google.
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