Product Marketing Senior Manager, Tropic
$150-172.5k
More information about location
Automated SaaS procurement
Job no longer available
Automated SaaS procurement
201-500 employees
Job no longer available
$150-172.5k
More information about location
201-500 employees
Company mission
Tropic’s AI-powered Intelligent Spend Management platform automates procurement to give companies like OpenAI, Notion, and Zapier maximum visibility, control, and leverage to control costs and reduce spend.
Role
Who you are
- 7+ years’ experience in product marketing, working at a high-performing start-up in the B2B SaaS space
- You have deep empathy for our customers and are able to adapt how you communicate to best reach and engage our audience—from a procurement associate to the CFO—and differentiate Tropic
- You are able to manage highly interdependent, complex projects and keep various work streams and teams on track for delivery
- You are eager to work on the problems we’re solving and have a strong desire to make an impact at Tropic. You thrive in a fast-moving, dynamic, hyper-growth environment and are able to operate fluidly between the 10,000-foot strategy level and the smallest details to get things right
- Have helped build and scale a high-performance product marketing team. We are a fast-growing organization and we are looking for a leader who can help create, develop, and maintain a strong culture of product marketing
- Product Marketers are strong team players and need to collaborate well across basically every team at Tropic. You are able to work with a range of disciplines and stakeholders to execute on your work
- Persuasive and proactive communicator. Able to bring visibility to projects and progress toward a goal at both a team and company level
- Experience creating sales enablement content/materials for sales and success teams selling to developers as well as technical leaders
- Experience partnering with sales to support expansion within accounts and across customers via product education and sales enablement materials
- Possesses an eye for good design, particularly as it pertains to marketing materials (e.g. website, branding, etc.)
What the job involves
- Develop and lead the execution of go-to-market strategies for new products and features and ensure alignment among all customer-facing teams, as well as internal stakeholders like Product Management, Design, and Engineering
- Understand our customers within our target segments and buyer personas (including by talking regularly with current and prospective customers), and serve as an advocate for their needs in order to shape our go-to-market strategy
- Develop and refine our key value proposition, messaging, and write compelling copy and clear internal docs. This is a writing-intensive role, and the bar for your writing is high
- Work with marketing to drive broad-scale awareness of specific features and benefits
- Build and maintain sales enablement materials like one-pagers, competitive battlecards, and more to ensure perfect understanding of feature and product functionality, benefits, and value propositions among sales & success
- Define the culture and norms of Product Marketing at Tropic and eventually build out a world class team of product marketing managers
Our take
More businesses than ever are turning to SaaS solutions to help their operations run more smoothly, efficiently, and at a more affordable cost. However, with the broad gamut of game-changing services available, software procurement is becoming such a time-consuming process that companies can find themselves unable to conduct full research and negotiation to land the best deals.
Automated SaaS procurement company Tropic is looking to help companies make smart, money-saving decisions to pick the right SaaS for them. Founded in 2019, it has since landed substantial investment, along with attracting customers such as Vimeo, Intercom, and Qualtrics. Its product offerings provide solutions along the entirety of the SaaS procurement supply chain, enabling it to serve all the needs of its clients.
By developing a buyer-first model, the company is likely to win strong business from companies who may lack the technical confidence to navigate the SaaS market alone. And with digital transformation more widespread than ever, this is likely a substantial market in which Tropic has the chance to develop and grow.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
95% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Feb 2022
$40m
SERIES B
Aug 2021
$25m
SERIES A
Total funding: $67.1m
Company benefits
- Comprehensive medical, dental & vision plans
- Commuter benefits, FSA, HSA
- Online mental health therapy
- Paid parental leave for birthing + non birthing parents
- 401K with company matching
- Flexible vacation and holiday time off
- Annual learning and development stipend
- Annual WFH stipend
- Remote first work environment
- Virtual & in person meet ups
- Reproductive Health Stipend
- NYC HQ + Offices in Atlanta and Denver
Leadership
David Campbell
(CEO)A Berkeley Literature graduate who was VP of Strategic Accounts at BounceX, and a Global Business Manager at Microsoft. Advisor for candidate.fyi.
Justin Etkin
(COO)They started out as an Associate at Bain & Company, before moving to BounceX, where they rose to the position of VP of Operations.
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