Senior Marketing Manager, Noodle.ai

• Bachelor's degree in marketing, Business, or related field
• 3+ years of marketing experience, preferably focusing on ABM, partnership management, and co-marketing
• Strong project management and organizational skills

Desirable

• As a Marketing Campaign Specialist at Noodle.ai, you will play a multifaceted role in hybrid marketing and sales functions, focusing on Account-Based Marketing (ABM) for our top 40 high-value accounts
• Additionally, you'll manage partnerships with key System Integrators (SIs) and Industry Partners and oversee co-marketing campaign development with these partners
• This position reports directly to the VP of Marketing
• Strategize and implement AMB campaigns:
• Collaborate with cross-functional teams, including sales, product, and analytics, to identify high-value accounts
• Develop, execute, and manage end-to-end ABM campaigns tailored for these top 40 high-value accounts
• Utilize various channels such as email, social media, webinars, and events to engage target accounts
• Sales-Marketing synchronization:
• Act as the pivotal communication bridge between the sales and marketing departments
• Translate sales objectives into actionable marketing strategies that align with advancing ABM in the top 40 accounts
• Work closely with sales to define Key Performance Indicators (KPIs), targets, and follow-up strategies
• Create a feedback loop mechanism that allows sales and marketing to adapt and refine their strategies based on performance data and insights
• Partnership management:
• Build relationships with key System Integrators (SIs) and Industry Partners
• Coordinate joint marketing campaigns or initiatives with partners to extend reach and generate leads
• Develop and manage co-marketing campaigns with partners, ensuring they align with both companies' objectives
• Act as the point of contact for partners in all marketing campaigns and collaboration matters
• Document and process management:
• Develop and maintain internal documentation related to marketing campaigns, partnership agreements, and other essential processes
• Ensure all campaign assets, reports, and data are systematically organized and accessible
• Streamline processes for efficiency and alignment with company objectives
• Content folder management:
• Create and manage a centralized content folder containing all marketing materials, reports, and campaign collateral
• Ensure the content folder is organized, updated, and accessible to relevant stakeholders