Principal Brand Designer, Personio
$210-240k
+ Equity
More information about location
Intelligent HR platform for SMEs
Job no longer available
Intelligent HR platform for SMEs
1001+ employees
Job no longer available
$210-240k
+ Equity
More information about location
1001+ employees
Company mission
To help organisations unlock the power of people by making complicated, time-consuming tasks simple and efficient.
Role
Who you are
- 12+ years of professional experience as a brand designer
- The ability to quickly prototype and sketch ideas
- Expanding and building upon existing frameworks and templates
- Maintaining quality and consistency for every brand experience
- Deep understanding of brand strategy, business goals, and team roadmaps
- Guide work by setting direction, acting as a trusted influencer, mentoring designers to ensure high-quality work
What the job involves
- The Principal Brand Designer at Personio is a pivotal role responsible for bringing our brand to life through storytelling
- You will play a critical role in creating compelling and cohesive deliverables that communicate our brand's essence and resonates with our target customer
- Act as a bridge between Brand and Product
- Creative driver of how the brand shows up everywhere - most importantly .com. Treating Personio’s web presence like a product - understand constraints and opportunities to work effectively with Engineering
- Generate and develop concepts and vision for creative projects, including core message, visual elements, with a storytelling approach
- Develop and maintain the visual elements of the Personio brand, including brand guidelines, ensuring consistency across all brand touchpoints including: high-profile thought leadership pieces, product releases, ad campaigns, in-person and virtual events, as well as internal pieces such as swag items and materials for internal events
- Ability and flexibility to work across different mediums ensuring high-quality output that adheres to brand standards
- Collaborate closely with cross-functional teams and incorporate feedback to refine designs and ensure they align with the brand's strategic objectives
- Guide work by setting direction acting as a trusted influencer, mentoring designers to ensure high-quality, on brief deliverables
Our take
Personio was set up to automate and simplify HR tasks with a single software. This means reducing admin and accelerating efficiency with data and processes seamlessly integrating with each other.
What sets Personio apart from its competitors is the fact that its solution covers all the core HR processes that are key to every company’s success and can be performed in one place. This gives HR professionals the time and energy to focus on more strategic topics like talent development and employer branding. Now, Personio has over 15,000 customers, among which are 1.5 million employees using its software.
With substantial funding from multiple investors, Personio is focused on growing the tools it offers as well as expanding into what it describes as “people workflow automation". With 1.7 million small and medium-sized businesses still stuck in the spreadsheet era, Personio will deliver even more value to businesses in years to come.
Freddie
Company Specialist at Welcome to the Jungle
Meet the team
4 people
Aleena, Software Engineer
Our mission
Empower people with AIInsights
21% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Jun 2022
$200m
Series E
Oct 2021
$270m
Series E
Total funding: $724.2m
Company benefits
- Receive a competitive reward package – reevaluated each year – that includes salary, benefits, and pre-IPO equity
- Enjoy 28 days of paid vacation, plus an additional day after 2 and 4 years (because we love what we do, but we also love vacation!)
- Make an impact on the environment and society with Impact Days
- Receive generous family leave, child support, mental health support, and sabbatical opportunities with PersonioCares
- Connect with your fellow Personios at regular company and team events like All Company Culture Week and local year-end celebrations
- Engage in a high-impact working environment with flat hierarchies and short decision-making processes
- Find your best way to work with our office-led, and remote-friendly PersonioFlex!
Company values
- Exceed Customer Expectations: We anticipate, prioritise, and solve for the needs of our customers
- Deliver Exceptional Results: We dream big and move with urgency to make great things happen
- Elevate One Another: We work together as trusted partners to amplify our collective impact
- Care to Challenge: We care personally and challenge directly to unlock our full potential
- Ignite Positive Momentum: We embrace the challenge with a positive mindset and celebrate our wins together
Company HQ
Dublin, Ireland
Articles
Leadership
Hanno Renner
(Co-Founder & CEO)Also co-founded Feedbackme in 2015 and is a member of the "Advisory Board of the Young Digital Economy".
Jonas Rieke
(Co-Founder & COO)Previously worked in Business Development at komoot and Hendrick & Schwartz. They also worked in Investment Management at Project A Ventures.
Alexander Grant
(Chief Product & Technology Officer)Previously the Senior Director of Product Management at Hootsuite, they also have prior experience as Director of Operations at a B2B startup.
Lenke Taylor
(Chief People Officer)Leading people-centered vision and teams to build global companies.
Philip Lacor
(Chief Revenue Officer)Previously the CRO at Airbase and Envoy. They also spent 4 years at Dropbox in various VP roles. Prior to that, they spent nearly 6 years at Vodafone as a Director and MD of Enterprise Business Units.
People progressing
Alexander joined Personio in 2020 as a Working Student in Sales Operations, since then, they have worked their way up and now serve as a Business Development Team Lead.
Victoria joined Personio in 2017 as an Account Executive and has since held a number of roles. Since 2025, they have served as the Director of Sales SMB Germany.
Salary benchmarks
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Diversity, Equity & Inclusion at Personio
- Our Count Me In DEI survey is designed to measure our progress towards our DEI goals and identify gaps and improvement areas to inform our planning of future initiatives.
- Our Diversity Committee ensures all communities have an equal voice in everything we do and includes representation from our six Employee Resource Groups (ERGs). We build inclusion through monthly educational sessions, empowerment programs, and celebrations that promote awareness and allyship.
- Supporting and uplifting women in tech is one of the most impactful ways to drive positive change. Building on our 2025 initiatives, we have continued these efforts and introduced additional programs, maintaining our commitment to long-term progress as we move through 2026 and beyond.
- To find out more about Personio’s commitment to diversity and inclusion to ensure we are a company where everyone can embrace their uniqueness, visit our page https://www.personio.com/about-personio/diversity/
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