Senior Manager of Growth Marketing, OKX
CRM
Office located in San Jose, CA
Cryptocurrency trading app
Job no longer available
Cryptocurrency trading app
1001+ employees
Job no longer available
Office located in San Jose, CA
1001+ employees
Company mission
To take care of our team, promote and advance crypto globally, and empower every individual in the world.
Role
Who you are
- To thrive in this role, you possess excellent strategic, creative, and operational skills
- Minimum of 7 years experience in Email Marketing, CRM, Engagement Marketing or other related roles
- Strong leadership skills with a minimum of 3 years leading teams & developing talent
- Experience in crypto, with a background in trading
- Experience with exchanges. Strong knowledge of CEFI & DeFi
- Experience with creative storytelling with the ability to develop compelling email
- A strong collaborator. Can work closely with teams across the organization
- Proficiency in Spanish is required for this position
What the job involves
- We’re seeking a talented and passionate Sr Manager to join our Email Marketing Team
- The Sr Manager will be the lead for email with Global Marketing for LATAM overseeing strategy, development, and execution of marketing campaigns within the region
- This individual will play a key role in integrated marketing planning, editorial & creative development, and high quality execution
- This role will report to our Email Marketing Director for NA, LATAM, & EEA and work closely with the Local Market Partners and other cross-functional teams
- Develop integrated marketing plans for key initiatives, programs, and campaigns - bringing those efforts to life in our channels
- Lead email within Global Marketing for LATAM from strategy down through execution
- Be the global point of contact for local market partners in the LATAM region, supporting their initiatives, campaigns, and programs with integrated marketing efforts
- Execute campaigns with pace and quality. Be willing and able to be directly in the CRM tools at point of execution to ship the work
- Own editorial and story telling for your campaigns, ensuring our in-market efforts are clear and compelling
- Work closely with the team & brand design to continue to elevate the quality of creative
- Be a culture carrier for the team. Bringing a positive attitude with a collaborative spirit
Our take
While cryptocurrency holds the promise of freedom in personal finances and the possibility of large financial rewards through trading, it can be intimidating to get started. OKX, a long-standing crypto currency exchange, exists to solve that problem, removing the knowledge barriers to cryptocurrency trading with an easy-to-use, all in one platform.
OKX is one of the larger cryptocurrency exchanges, though it is a bit smaller than the market leaders Binance and Coinbase Exchange. Where it shines is in the sheer range of its services, which are designed to be versatile enough for any user, ranging from a crypto exchange to NFT and decentralised finance investment products. With a reputation for security and reliability, it has a user base of over 50+ million active accounts in over 180 countries.
OKX is using its structural position in cryptomarkets to help support the entire sector, announcing a market recovery fund to protect crypto firms facing collapse following the FTX crisis. Additionally, it is expanding into Web3 gaming with a 2023 partnership with Thirdverse, further increasing the scope of its offering to its client base. As long as it can continue to weather the tough market conditions for cryptocurrency, it should maintain its excellent position to continue its growth.
Freddie
Company Specialist at Welcome to the Jungle
Company
Leadership
Star Xu
(Founder & CEO)Previously an Engineer at Yahoo before becoming the Chief Technology Officer at DocIn. They later founded OKX and has recently reclaimed the title of CEO
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