Product Marketing Manager, Fictiv
$125-140k
Global manufacturing and supply chain company
Job no longer available
Global manufacturing and supply chain company
201-500 employees
Job no longer available
$125-140k
201-500 employees
Company mission
To simplify sourcing for customer manufacturing.
Role
Who you are
- 5+ years product marketing and development experience
- Deep understanding of market trends and product lifecycles
- Firm grasp of ways to develop strategic product marketing campaigns
- High degree of empathy for others’ perspectives and circumstances
- Sharp negotiation tactics
- Data analytical and market analysis skills
- Collaboration and strong communications skills
- Strong written and verbal communication skills
- Superb leadership abilities
- Intuitive understanding of how to effectively assign responsibilities
- Extensive experience designing customer promotions
- Proficiency with product design techniques based on hands-on experience
- Expert grasp of software engineering, computer science, or mechanical engineering preferred
What the job involves
- As a Product Marketing Manager at Fictiv, you’ll be at the helm of our go-to-market strategy for our CNC and Sheet Metal offerings
- You’ll dive deep into the daily challenges our target audience faces, understanding their purchasing behaviors, influencers, and decision-making processes
- Your role is all about conveying our unique value proposition and demonstrating how we solve our customers’ most pressing problems
- Through close collaboration with product owners, marketing experts, designers, and, most importantly, our customers, you’ll shape our marketing messaging, content, campaigns, and sales enablement
- Our ideal Product Marketing Manager understands the target customer, competitive landscape, industry trends, and is often a subject matter expert themselves, with prior experience as a Technical Applications Engineer (TAE) or pre-sales specialist in CNC and/or sheet metal
- This position reports to the Director - Solutions Marketing
- Lead product marketing content development
- Negotiate budgets to execute our product marketing vision at scale
- Improve and augment Fictiv's product marketing content output and ensure it is Search Engine optimized
- Manage the launch and content calendar to flow with the roadmap and also coincide with key industry events
- Shape product marketing campaigns that target prospective customers
- Align all product marketing copy with Fictiv's brand ideals
- Build relationships with external customers and key stakeholders
- Set product marketing budgets and track spend, always with an eye for ROI
- Convert prospects into paying customers through consistent communications
- Outline product marketing deployment timelines
- Educate sales and Fictiv overall on current product messaging
- Manage team’s product marketing campaigns
- Craft the product storytelling vision and voice
Our take
Fictiv is a digital manufacturing ecosystem that enables companies all over the world to acquire parts and components quickly. Its digital platform and global partner network provide a powerful palette of features, with the company positioning itself as the Amazon Web Services of hardware.
Also on offer from Fictiv is 3D printing, with the platform taking advantage of a range of technologies in this area. This makes it possible for businesses to obtain production-quality parts, without having to invest in tools and expertise.
The company has also leveraged technology in order to provide customers with access to a wide range of capabilities through components. With the 3D printed materials market set to reach $18 billion by 2030, Fictiv is well-placed to benefit from this significant growth, especially following its significant investment in accelerating product innovation.
Steph
Company Specialist at Welcome to the Jungle
Insights
6% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2022
$100m
SERIES E
Feb 2021
$35m
SERIES D
Total funding: $193m
Company benefits
- Monthly virtual work stipend
- Wellness perks
- Paid volunteer days
- Learning and development stipend
- Paid parental leave
- Equity options
Company HQ
West Oakland, Oakland, CA
Leadership
Dave Evans
(Co-Founder & CEO)Alongside serving as Fictiv's CEO, Dave is also the CEO of MISUMI USA. He is also an Executive Board Member at Fast Company, a Manufacturing Industry Contributor at Forbes Technology Council, and a Member of the Advanced Manufacturing Group at the World Economic Forum. Previously, he served as a Lead Hardware Engineer at Ford Motor Company.
Nathan Evans
(Co-Founder & Head of Climate/AI)Nathan earned a BA in International Relations and an MA in Chinese from Stanford University. He then worked briefly at Microsoft as an Area Marketing Manager. He also founded Citizens of Wine and worked as an Associate at Seven Hills before co-founding Fictiv in 2013.
Share this job
View 7 more jobs at Fictiv