Senior Manager, Rokt

• 5+ years of experience in B2B content marketing or B2B tech marketing
• Strong experience working with content management systems and managing end-to-end content creation
• Operate with a newsroom mentality, producing content consistently and meeting deadlines
• Exceptional writing skills; proficient in crafting high-quality written content across formats and mediums

Desirable

• We are looking for a Senior Manager, Content Marketing Strategist
• AfterSell is entering an exciting growth phase, and we’re searching for a Senior Manager, Content Marketing Strategist to elevate our storytelling
• This role is designed for a strategic, creative content marketer who thrives on experimentation and execution
• You’re someone who has bold ideas, gets things done quickly, and isn’t afraid to try new things
• You should be comfortable covering technical topics and using data to develop interesting and impactful stories
• As Senior Manager, Content Marketnig Strategist, you’ll create high-quality content, including videos, reports, blogs, scripts, and longform narratives designed to captivate everyone from DTC founders to general readers
• You’ll take ownership of content excellence, continuously raising our content standards
• Lead our storytelling and content strategy: Take ownership of Aftersell’s narratives, leveraging industry research, subject-matter experts, and a network of freelancers to ensure authenticity and accuracy
• Find the right format for every story: Choose the best medium for each story, from longform reports to bite-sized video
• Pitch like a newsroom: Collaborate with the product, marketing, and merchant success teams to find compelling stories, then bring them to life
• Uphold editorial excellence: Your work will be insightful, interesting, and educational, while simultaneously centered around quality, depth, and relevance
• Track and analyze metrics: Monitor content performance, interpret data, and continuously refine our approach
• Expand our footprint: Build and manage a network of top-notch influencers and ecosystem partners to help scale your storytelling
• Drive inbound efforts: Put strategies in place to reach our quarterly inbound targets while driving meaningful revenue for the business through content creation