Product Marketing Director, Salesforce

• We're seeking a creative, driven, and passionate Product Marketer with strong presentation skills, executive presence, and the ability to navigate ambiguity
• You’ll bring expertise in product positioning, strategy, customer and competitive intelligence, and segmentation
• Your experience in building scalable programs and driving cross-functional alignment will be key to your success
• The ideal candidate has a solid background in the contact center and a deep understanding of the ecosystem, and a proven track record of creating impactful messaging and campaigns within this market
• 10+ years of experience in product marketing, industry marketing or corporate marketing
• 5+ years of experience in the contact center, telephony market, or CCaaS market
• Ability to strategize and craft compelling messaging and positioning for technology products
• Excellent communication skills and the ability to present to executive leaders, cross-functional teams, and customers
• Skilled in creating a wide range of marketing assets, including product demo videos, pitch decks, and customer success stories
• Strong analytical mindset with a proven track record of using data to drive decisions and consistently achieving measurable marketing goals

Desirable

• As the Director of Product Marketing for Service Cloud Voice, you'll be responsible for defining, communicating, and executing the product marketing strategy
• In this role, you'll craft compelling product messaging and positioning, share inspiring stories, and deliver groundbreaking demos
• You'll collaborate with teams across product management, go-to-market, campaigns, content, events, and sales enablement to drive pipeline growth and attract new customers
• Craft unique messaging and value propositions that drive innovation for customers while showcasing the value of Service Cloud Voice
• Develop industry-specific thought leadership content, including webinars, blogs, and case studies, to build awareness and generate interest
• Lead impactful product launches that motivates customers to purchase Service Cloud Voice and inspire analysts to recommend Salesforce
• Collaborate with the go-to-market team to convert marketing and industry initiatives into actionable sales plays and enablement strategies that accelerate business growth
• Design and deliver compelling presentations to diverse audiences, motivating them to learn how Service Cloud Voice can benefit their business