Account Executive, Tatari

Brands

$125-165k

OTE

OTE 75% Base + 25% incentive bonus plan. + Equity

Hubspot

Junior and Mid level

San Francisco Bay Area

2 days a week in office

Data driven TV advertising and reporting

Open for applications

Data driven TV advertising and reporting

201-500 employees

B2BMarketingDigital MediaSaaSAdvertising

Open for applications

$125-165k

OTE

OTE 75% Base + 25% incentive bonus plan. + Equity

Hubspot

Junior and Mid level

San Francisco Bay Area

2 days a week in office

201-500 employees

B2BMarketingDigital MediaSaaSAdvertising

Company mission

Tatari's mission is to turn TV advertising into a digital experience, building a platform that helps companies buy, measure and scale TV media.

Job

Company

Role

Who you are

The ideal candidate will have knowledge of both the TV advertising industry coupled with previous sales experience at a media or adtech company
2+ years experience in B2B performance advertising sales (preferably linear or CTV)
Demonstrated past success achieving revenue objectives
Ability to tell a story with data, and clearly communicate technical terms and concepts
High motor to keep pace with fast moving clients to quickly grow the business
Strong sense of ownership, self-motivated, driven and able to work independently as well as fostering a collaborative environment
Great presentation and listening skills—you come prepared to every meeting
Experience with CRM software is a plus (we use Hubspot)
Bachelor’s degree required

What the job involves

We are looking for a “hunter” Account Executive to be part of the Client Development team to drive new business growth at Tatari
In this role, you will be integral to all stages of the sales cycle from initial strategy and pipeline generation to deal negotiation and close
Drive leads, grow the pipeline, push deal progression, and meet sales quotas
Focus on acquiring clients that are doing at least $10M in ARR, helping them transition or expand into TV advertising
Understand the mindset of performance/growth marketers in order to deliver compelling sales presentations tailored to prospects
Negotiate business terms with decision-makers and executives
Work closely with the Client Services and Media Buying teams to strategically support account growth–helping them transition or expand into TV advertising
Effectively communicate with Client Development leadership regarding pipeline, activities, customer needs, and other business opportunities

Our take

Television advertising has changed dramatically since it first began, with advertisement campaigns growing in scale, having increasingly large budgets, and migrating to modern alternatives such as CTV. Despite these increased demands, television advertising remains antiquated relative to the modern data-driven campaigns of mobile platform ads, presenting opportunities for innovations within the industry.

Tatari provides a TV and CTV advertisement data and analytics platform, helping clients to future-proof their advertisement campaigns through real-time data-driven approaches. The company achieves this by providing a dashboard for analyzing the success of campaigns, facilitating data-driven media buying, and managing on-demand CTV campaign changes, ultimately aiming to digitize the TV advertisement process.

Whilst it is undeniable that Tatari faces competition from providers of TV advertisement analytic platforms, media buying platforms, and other data-driven solutions, it has been smart to unify such tools into an all-in-one digital TV advertisement management dashboard. The company shows great potential to help clients future-proof the way they run TV ads, and has been busy expanding its product suite and licensing portfolio through 2022 and 2023.

Steph

Company Specialist at Welcome to the Jungle

Insights

-16% employee growth in 12 months

Glassdoor (4.3)

Company

Company benefits

Competitive salary
Equity compensation
100% coverage for you and your dependents
Unlimited PTO and sick days
Snacks, drinks, and catered lunches (when it’s safe!)
Team building events (when it’s safe!)
$1000 annual continued education benefit
$500 WFH reimbursement
$125 pre-tax monthly stipend to spend on whatever you want
Annual mental health awareness app reimbursement
FSA and commuter benefits

Company HQ

Yerba Buena, San Francisco, CA

Leadership

Philip Inghelbrecht

(CEO)

President of TrueCar from 2008 to 2010, and Executive Chairman of Boomerang since 2020.

Mike Swinson

(Chief Data Scientist)

Vice President of Risk Management for HSBC Card Services from 2006 to 2008. Experience as Vice President of Analytics and Chief Data Science Officer for TrueCar, Inc. from 2009 to 2017.

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