CRM Intern, Universal Music Group
Office located in Kings Cross, London
Music-based entertainment
Be an early applicant
Music-based entertainment
1001+ employees
Be an early applicant
Office located in Kings Cross, London
1001+ employees
Company mission
To shape culture through the power of artistry.
Role
Who you are
- We’re looking for someone with an interest in CRM, and a passion for music! Our ideal candidate would have experience using a CRM or digital marketing platform, and Office tools (Outlook, Excel, PowerPoint)
- Good awareness of CRM campaigning and platforms
- Comfortable with learning new systems and technologies
- Excellent attention to detail
- Flexible and able to prioritise own workload
- Excel: VLOOKUP, pivot tables, and all other basic functionalities
- Self-motivated, hard-working, and enthusiastic
- Excellent verbal and written communication skills
- Analytical mind for interpreting data and preparing reports
- Highly organised with the ability to keep calm under pressure
- IT skills: Outlook, Excel, Powerpoint
Desirable
- Experience of working in an office environment
- Basic HTML skills, particularly with email focus
- Track record of working in multi-tasking high pressure environment
- Knowledge of digital / audience marketing
- Past experience using CRM systems
- Familiarity with Ecommerce platforms i.e. Shopify
- Experience using link tracking systems such as Linkfire or Smarturl
- Basic understanding of GoogleAnalytics
What the job involves
- Our central CRM team work across all areas of the UK Business and Labels, helping to grow the value of fan data both for our artists and our Universal Music lists
- You’ll get to see how an artist’s fanbase develops from initial signing to high profile releases, as well as learning about how our different marketing tools and technologies fit together
- Be Administrative
- Day to day support for our wider teams with use of the CRM platform and marketing tools
- Updating artist and fan profiles and details in the CRM platform
- Assisting with new store launch processes
- Creating and maintaining how-to guides and case studies of CRM campaigning
- Assisting with regular and ad hoc reporting on CRM activities
- Collating requests and briefing updates to the CRM platform to our developer team
- Checking our CRM campaigns for tracking and best practices
- Be Creative
- Helping to build and send our centrally run mailing lists, inputting on plans for segmentation and content
- Sharing examples of creative and innovative CRM campaigning within the CRM team and wider business
- Trialing new platforms and developments and sharing feedback on features
- Designing new email templates and sign up forms for our artists and brands
- Creating re-usable content blocks and designs in our marketing tools for use in our CRM campaigns
Salary benchmarks
Our take
Universal Music Group (UMG) was founded in 1998 and it has grown rapidly and steadily since, now establishing a position as one of the "Big Three" record labels (alongside Sony Music and Warner Music Group).
UMG differentiates itself from competitors with its internal links across business functions. Each artist can access the best recording technologies, merchandising services, management services, and live music services, as well as much more. This is not provided by other smaller and even larger companies, meaning UMG is in a unique position to build each artist’s “brand”.
UMG became a publicly traded company in late 2021 and has used funds to finance its international expansion. Valued at over $49.8 billion, this global music leader looks to remain in a strong position for years to come.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
Santa Monica, CA
Articles
Leadership
Lucian Grainge
(CEO & Chairman)Worked in the music business for his entire career. He has been named the most powerful person in the music business on four occasions in the 2010s by Billboard.
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