Marketing Campaigns Manager, runZero
$145k
+ Stock options
Asset inventory & network visibility platform
Open for applications
Asset inventory & network visibility platform
21-100 employees
Open for applications
$145k
+ Stock options
21-100 employees
Company mission
To make discovery as easy and safe as possible, so organizations know everything they have on their network and in the cloud.
Role
Who you are
- The know-how to build different types of campaigns. For example, those meant to drive demand versus ones meant for branding and have ways to determine the success of both
- Love digging into campaign results and using those results to drive your decisions
- Know-how to target different personas/audiences, and identify where those audiences go to get the latest news and insights
- An ace collaborator
- Excellent project management skills with the ability to organize and prioritize concurrently running projects
- Keep up-to-date with current marketing trends
- Basic knowledge of digital advertising, industry publications, and social media best practices
- Strong interpersonal, oral, and written communication skills
- Experience in cyber security is preferred
- The ideal candidate is part strategic mastermind, part creative genius, and part data nerd
What the job involves
- RunZero is looking for a highly motivated Marketing Campaign Manager with proven experience designing, managing, and executing marketing campaigns for our cybersecurity organization
- This role will organize, develop, and report on end-to-end campaigns designed to drive new business as well as build brand recognition and awareness
- You will work collaboratively with our product, content, and growth marketing teams to determine strategic initiatives for our target audience
- This position reports to the Director of Demand Generation
- Own the management and execution of demand and brand building marketing campaigns
- Coordinate and assist with the development and design of marketing campaigns including conceptualization, deliverables, target audience, timelines, tactics, channels, KPIs, and reporting
- Maintain an updated internal campaigns calendar
- Monitor, analyze and report on campaign performance in order to adjust, pivot, continue or terminate campaigns based on results
- Manage and advise on quarterly and annual campaign budgets, track spend and ROI
- Work closely with cross-functional teams to understand needs, develop campaign focuses, improve campaign effectiveness, and collaborate to achieve company targets
- Work with content and product marketing teams to refine messaging, tactics, and content style based on campaign results
- Effectively communicate timelines and deadlines to team members to keep projects on track and hit campaign launch deadlines
- Deliver fully formed campaigns to business stakeholders, communicating goals, purpose, target audience, and use cases through detailed campaign briefs in order to ensure impactful campaign launches
Our take
Since its inception in 2019, runZero has undergone significant evolution, mirroring the dynamic landscape of cybersecurity threats it was originally designed to combat. Initially conceptualized by veteran security researcher HD Moore to enhance companies' defense against security breaches, ruZero has transformed into an inventory and asset management tool. It has matured into a versatile data analysis company, providing robust solutions to meet the evolving needs of digital enterprises.
Formerly known as Rumble, runZero rebranded in 2022 to better align with its expanded focus beyond cybersecurity, encompassing the broader realms of asset and inventory management. As businesses increasingly delve into digital infrastructure, runZero has emerged as a streamlined tool of choice for digital solutions companies like Presidio and Capgeminini.
Envisioning a future where it continues to play a pivotal role in shaping the landscape of digital solutions, cybersecurity, and asset management, With a robust foundation, strategic rebranding, and strong financial backing, the company is well-positioned to navigate the evolving challenges of the digital era and make lasting contributions to the industry.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
30% employee growth in 12 months
Company
Funding (2 rounds)
Mar 2022
$15m
SERIES A
Mar 2021
$5m
SEED
Total funding: $20m
Company benefits
- Top of the line medical, dental, vision, life and disability coverages with runZero paying for 99% of the premium
- A stock option plan consistent with early stage, rapidly-growing startups
- A flexible vacation policy
- 401(k) matching program
Company values
- We are kind and fair
- We value transparency
- We focus on our customers
- We make sound decisions
- We foster mindful growth
Company HQ
Zilker, Austin, TX
Articles
Leadership
HD Moore
(Co-Founder & CEO)Previously VP of Research & Development at Atredis, Principal at Special Circumstances, Founder and Open Source Developer at Metasploit.
Chris Kirsch
(Co-Founder)Previously Director of Product Marketing at Veracode, and Advisory Board Member at SIGNALS.
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