Vice President Sales, Sinch
SMB Market, EMEA
£169-210k
+ Bonus Eligible
Cloud communications for businesses
Job no longer available
Cloud communications for businesses
1001+ employees
Job no longer available
£169-210k
+ Bonus Eligible
1001+ employees
Company mission
To bring businesses and people closer through personalised engagement.
Role
Who you are
- Proven sales leadership at scale: You have more than 10 years’ experience as a senior sales leader in a technology environment, with a track record of scaling teams, revenue and gross profit in complex, multi-product businesses
- Relevant market expertise: You bring strong experience from Email, Martech, CPaaS, SaaS or other consumption-based platform businesses, and understand how technical performance, deliverability, reliability and customer outcomes translate into revenue growth
- Growth mindset and execution discipline: You know how to build new business engines, improve conversion, strengthen pipeline quality and expand existing accounts through repeatable sales and customer success motions
- Effective leadership: You have led teams to success by setting clear priorities, building trust, creating accountability and developing talent. You bring structure to complexity and build scalable ways of working
- Transformation and sales management skills: You have experience shaping high-performing sales organizations, clarifying roles and responsibilities, and leading teams through change with confidence and pace
- Analytical know-how: You bring a data-driven approach to sales management, including forecasting, pipeline governance, segmentation, productivity analysis and performance management
- AI and technical proficiency: You are highly proficient with AI tools, CRM platforms such as Salesforce, Microsoft Office and BI tools such as Tableau or Looker, and you use these tools to improve productivity, visibility and decision-making
What the job involves
- Positioning the EMEA SMB unit as a strategic driver of sustainable, double-digit growth for the region
- Accelerating net new customer acquisition through a high-velocity, data-led sales motion
- Expanding revenue and gross profit across the existing base of more than 80,000 SMB and self-serve customers through disciplined account growth, cross-sell and customer success motions
- Building and leading a highly productive sales organization that can manage territories, segments and customer portfolios at scale
- Driving adoption across the full Sinch portfolio, including messaging, email, voice, applications and broader customer communications solutions
- Creating repeatable acquisition, onboarding, expansion and retention motions in partnership with marketing, product, customer success, operations and finance
- Using data, pipeline insight, customer segmentation and performance metrics to improve productivity, forecasting accuracy and conversion across the funnel
- Implementing pricing and packaging approaches that balance growth, profitability and market competitiveness
- Championing Sinch’s culture by living our values, building strong teams and acting as an inspiring role model for the organization
- You will report to the Executive Vice President for EMEA who is based in Stockholm, Sweden. Regular travel, primarily within the region, will be required
Our take
Over the course of well over a decade, Sinch has grown into an international service helping enterprise companies communicate with their customers over text, in-app video/voice messages, and other mobile channels. Used by Google, Tinder, Uber, and PayPal, among other marquee enterprise companies, most customers will have crossed paths with Sinch.
The company’s rise is due in part to an increased marketing focus on cultivating a highly personalised relationship between customer and brand. In part, too, it’s down to the surge in custom Sinch saw over recent years when more familiar channels of customer/brand communication went down. That seems to have settled now, but personalised messages, over text specifically, continue to play well among younger consumers.
It's going to prove a tough market to navigate going forward, though. Equally well-established competitors like Twilio, 8x8, and Link Mobility Group all have similar offerings. Sinch's foray into conversational AI will help them keep pace, as will their steady march of acquisitions, fundraising to fuel scaling efforts and partnerships with the likes of Salesforce.
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (2 rounds)
Mar 2017
$14.8m
LATE VC
Apr 2016
$1.1m
SEED
Total funding: $15.9m
Company HQ
Stadshagen, Stockholm, Stockholm County
Leadership
Laurinda Pang
(CEO)Previously President of Global Customer Success and International / Wholesale Markets at Lumen Technologies. Was also Chair of the ITW | Global Leaders' Forum and Independent Director at Acacia Communications.
Share this job
View 2 more jobs at Sinch