Data Science, Tinder
Marketing Analytics
$135-155k
+ Employee Stock Purchase Plan. Salary reflects positions based in San Francisco and Palo Alto
More information about location
Office located in West Hollywood, CA
Swipe-based dating app
Open for applications
Swipe-based dating app
501-1000 employees
Open for applications
$135-155k
+ Employee Stock Purchase Plan. Salary reflects positions based in San Francisco and Palo Alto
More information about location
Office located in West Hollywood, CA
501-1000 employees
Company mission
To power and inspire realconnectionsby making meeting easy and fun for every new generation of singles.
Role
Who you are
- This role will require extensive experience with SQL, data wrangling, statistics, econometric modeling, and A/B testing, as well as the ability to work in cross-functional teams to drive actionable insights
- Experience with user growth and acquisition across consumer products is a plus
- 3+ years of relevant experience in analytics or data science
- Experience building Marketing Mix Models (MMM) and/or other marketing measurement techniques
- Ability to think objectively and interpret meaningful themes from quantitative and qualitative data
- Ability to build constructive and effective relationships with a broad and diverse group of business partners
- Ability to execute complex analytics projects where you have to determine salient questions in a complex ecosystem and present action-oriented conclusions
- Proficiency with SQL required
- Scripting skills, preferably in Python
- Knowledge of statistics, specifically experimental design and analysis
- Proficiency in Microsoft Excel and Microsoft PowerPoint (or equivalents)
- Familiarity with common marketing KPIs, metrics, and growth experiments
- Curiosity about how things work, from both a business and technical perspective, could lead to the identification and exploration of new product opportunities, potential improvements to our data infrastructure, and deepening our understanding of member behavior
- Proactive collaborator skilled in engaging with cross-functional teams (Marketing, Product, Engineering, Machine Learning) to influence decision-making, confidently voicing concerns and alternative perspectives
- Ability to prioritize time across multiple projects and communicate timelines
What the job involves
- Tinder’s Analytics Team is looking for a Data Scientist II with expertise in Marketing Analytics
- Our analytics team takes ownership of the decisions made from our data
- We develop a deep understanding of the business and its data and establish close working relationships with all teams—including Product, Marketing, Engineering, and Finance—so that we can provide recommendations and make proposals regarding prioritization of initiatives, marketing investments, A/B tests, and company performance
- As a data scientist in this role, you will partner with the Marketing team, providing support through advanced marketing measurement techniques, A/B test design and analysis, and data-driven insights through ad-hoc analyses, presentations, and automated reports and dashboards
- Master and be responsible for analyzing customer behavior and business performance
- Build models better to understand the impact of our marketing investments and strategy
- Find the “story” in the data and communicate insights and opportunities with executives and other internal teams
- Perform ongoing ad-hoc analyses to evaluate the efficiency of our marketing spend, build reporting infrastructure, and assist in making budgeting recommendations to optimize growth
- Integrate captured event data with other customer data sources, such as surveys, ad publishers, and app store data
- Support reporting and business intelligence needs of the entire Marketing team
Our take
In today's society, online communication is rapidly replacing face-to-face interaction across various aspects of life, including professional, platonic, and even romantic relationships. Dating apps like Tinder, with their quick sing-ups and swipe-based interface, have revolutionized the way people connect.
Tinder's innovative approach has significantly reduced the social stigma associated with online dating. This, coupled with the global rise of smartphones, has created a strong tailwind for the app. However, Tinder faces new challenges from competitors like Hinge, Bumble, and Thursday, who all capitalize on similar "swipe-based" mechanics, potentially attracting users away from the platform.
To address this, Tinder is actively seeking ways to reinvent its core product. The company is exploring the development of "Tinderverse", a shared virtual reality experience. Additionally, it is testing "Tinder Coins", an in-app currency earned through positive user behavior, allowing access to premium features. These initiatives demonstrate Tinder's commitment to remaining at the forefront of the ever-evolving online dating landscape.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
42% female employees
-8% employee growth in 12 months
Company
Company benefits
- Mind & Body: Take care of yourself with benefits to keep you physically and mentally healthy.
- Company Perks: As winners of Comparably’s 2022 Best Company Perks and Benefits Award, we’re proud to say we provide perks that make a difference
- Life @ Tinder: We support each other— from informal check-ins to snacks + catered lunches at HQ to the flexibility to take time off when you need it
Company values
- We prioritize member safety: At Tinder, our top priority is to build an authentic, equitable, and respectful community
- We strive to build a workplace that reflects the rich diversity of our members: The best thing about Tinder is that it caters to lots of differnt people and many different types of interactions
- We encourage authenticity to nurture a trustworthy, collaborative environment: We're honest and open in all we do. Our humanity inspires us to be real with one another and to stay true to who we are, so we can feel confident interacting and collaborating with others
- We never stand still. We're inspired to build for what's next: We must constantly innovate, experiment, and learn. We strive to set a higher standard for our products, our teams, and ourselves. We eagerly seek, accept, and give feedback with cando and kindness so we can continue to grow personally and professionally
- We champion and rally behind big ideas: We empower people to think and act differently, and to be unafraid to have a strong point of view. We’re willing to risk being wrong so that we can figure out what’s right. If we aren’t creating things that make us a little bit uncomfortable, then we likely won’t make a dent in the universe
Company HQ
Sunset Strip, West Hollywood, CA
Articles
Leadership
Jonathan Badeen
(Co-Founder)Previously Director of Design at Casting Networks before starting Tinder in 2012. Served as the Chief Strategy Officer at Tinder from 2016 to 2022.
Sean Rad
(Co-Founder)Received an honorary degree from the University of Southern California Marshall School of Business. Founder of Rad Fund.
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