Product Marketer, Stockpile
Contractor
Hourly salary: $33 - $60 an hour
Fractional share investing platform
Job no longer available
Fractional share investing platform
101-200 employees
Job no longer available
Hourly salary: $33 - $60 an hour
101-200 employees
Company mission
To make it simple and affordable for Millennials and investors of any age, including children, to learn about stock and get started investing.
Role
Who you are
- Experience in Product Marketing: Ideally, you have 2-5 years of experience in product marketing or a related role, especially within fintech, banking, or a product-driven company
- Customer-First Mindset: You understand our customers and are passionate about making their financial journey better. You have a knack for turning feedback into messaging that matters
- Strong Storytelling Skills: You can make banking for kids and parents sound exciting. You’re able to translate technical details into relatable benefits with ease
- Analytical and Data-Driven: You know how to use data to understand user behavior and measure the success of your campaigns. Familiarity with tools like Google Analytics, Mixpanel, or similar is a plus
- Creative and Strategic Thinker: You’re a big-picture thinker who also sweats the details. You come up with fresh ideas and know how to execute them efficiently
- Great Communicator and Team Player: You work well with cross-functional teams, sharing ideas, giving and receiving feedback, and ensuring everyone’s moving in the same direction
What the job involves
- As a Product Marketer at Stockpile, you'll be the voice that connects our product to the world
- This role is all about turning features into benefits that resonate, developing compelling messaging, and ensuring every parent and child understands how Stockpile can support their financial goals
- You’ll be working with product, sales, and design teams to create go-to-market strategies that drive engagement and growth
- Develop Messaging that Sticks: Transform complex banking concepts into simple, relatable messages that resonate with kids, teens, and parents. Your words will help families see Stockpile as the perfect place to save, invest, and spend
- Go-to-Market Strategy: Lead go-to-market campaigns for new features and improvements. You’ll decide how we launch, where we launch, and how we make each feature feel like it was made for our customers
- Understand Our Customers: Dive deep into what families want and need in a banking app. Run surveys, analyze data, and bring insights to life to make sure our messaging and campaigns speak directly to our users
- Collaborate Across Teams: Work closely with product managers, designers, and engineers to create seamless product experiences. You’ll also partner with marketing and customer success teams to ensure everyone’s on the same page
- Drive Product Adoption: Develop strategies to boost feature engagement and retention. You’ll find creative ways to keep kids and parents coming back to Stockpile, learning and growing with us
- Content Creation: From emails to social media to in-app messaging, you’ll produce content that educates, engages, and excites. Your copy will turn our features into everyday essentials for families
Our take
An increase in access to mobile investment applications has provided opportunities for young people to invest in their future, but beginning this process and finding funds to do so can be intimidating. This is due to things like monthly fees, minimum investment values, and having to purchase whole shares.
Stockpile provides a mobile brokerage platform that focuses on facilitating the purchasing of fractional shares without the limitations and monthly fees of traditional brokers. Custodial accounts can also be made to introduce children to investment, and beginner tutorials are provided to make the first steps to investment less intimidating.
Whilst several other investment platforms are aiming to tackle the financial obstacles of beginner investment through facilitating fractional shares, Stockpile has taken further steps by making the introduction to investing easier, friendlier, and more understandable. In line with this, Stockpile acquired Investables, which enables it to start offering alternative assets (and expert advice to go with this) to its users.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
10% employee growth in 12 months
Company
Funding (2 rounds)
Sep 2017
$30m
SERIES B
Oct 2015
$15m
SERIES A
Total funding: $45m
Company HQ
Ventura, Palo Alto, CA
Leadership
Victor Wang
(CEO)Studied Business and Marketing at USC. Owned The Xeno Group, BLAST Digital + Studio and Victor Wang Studios and are a current Board Member at Empower ME Academy.
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