Mid-Weight Digital Designer, Petlab
+ Bonus based on performance and paid out April and October
More information about location
Food and supplements for pets
Be an early applicant
Food and supplements for pets
101-200 employees
Be an early applicant
+ Bonus based on performance and paid out April and October
More information about location
101-200 employees
Company mission
To maximise the health and well-being of every pet.
Role
Who you are
- We are looking for a passionate and hands-on Mid-Weight Digital Designer with an Ecommerce or Direct-to-Consumer (DTC) marketing background and exceptional graphic design abilities to join our small but highly ambitious in-house design team
- Proven design experience within a Direct-to-Consumer, B2C, or ecommerce company
- Exceptional portfolio demonstrating both graphic design within marketing
- Proficiency in design tools; Adobe Creative Suite and Figma
- Excellent communication, collaboration, and presentation skills
- Ability to manage multiple projects, prioritise effectively, and meet tight deadlines
- Creative and strategic thinker, able to ideate alternative solutions and strategies
What the job involves
- Reporting to the Head of Design and working closely with Senior Designers, your primary focus will be creating performance-driven marketing assets across key digital channels, including emails, product page assets, Amazon store content, and image ads for paid media to positively impact conversion and customer retention metrics
- You will design new assets and refine existing ones, ensuring they drive engagement, conversion, retention and revenue
- Additionally, you will have artworking responsibilities, rolling out designs across multiple products, geos, and offer variations to support our growth
- In addition, we are undergoing a full rebrand, meaning all existing assets will need to be redesigned and elevated to align with our new brand identity
- This will include reworking email templates, product page visuals, Amazon content, and ad creatives to ensure consistency and impact across all touchpoints
- This is an exciting opportunity to be part of a fast-moving, high-growth brand where you’ll see the direct impact of your work
- Redesign assets (emails, product page visuals, Amazon store content, and ads) to align with the new brand identity
- Ensure a smooth transition by maintaining consistency across all touchpoints
- Work closely with the wider design team to implement the rebrand across all channels
- Create visually compelling emails to drive customer acquisition and retention
- Design seasonal promotional campaigns, ensuring consistency across all email touchpoints
- Work within established templates and design systems to create engaging, high-performing layouts
- Design product page assets, Amazon Store content, and image ads for social and paid media
- Use data-driven insights to iterate and optimise creatives for better engagement and conversion rates
- Continuously test and refine designs based on performance metrics and A/B testing results
- Adapt and roll out creative assets across multiple products, regions, and offer variations
- Ensure all artwork is optimised for different platforms, formats, and devices while maintaining visual consistency
- Maintain high attention to detail
- Uphold consistency across all design outputs
- Work closely with cross-functional teams to deliver high-performing creative assets
- Participate in creative brainstorming sessions to drive innovation
- Present work confidently, incorporating stakeholder feedback while maintaining design integrity
- Stay on top of design and industry trends to keep PetLab Co. ahead in the pet supplements space
- Take ownership of personal development, keeping up to date with new design tools and best practices
Salary benchmarks
Our take
Petlab Co is a direct-to-consumer pet supplement company. Founded by serial entrepreneur brothers, Christopher and Andrew Masanto, it has become one of the fastest-growing pet company in the USA.
Petlab Co’s focus on environmentally friendly pet food and probiotic supplements had a built-in market already, and that community has grown exponentially through digital marketing prowess.
The company has expanded its global presence by launching in Canada & Europe, with support from HSBC UK. Petlab Co is now focused on growing its team and targeting new audiences. Its products continue to win international pet food awards like the dog dental care product of the year at the Pet Innovation Awards 2024.
Steph
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Company benefits
- Home Office Stipend
- Pet Friendly Office
- Collaborative Working Space
- Flexible working hours
- Company Equipment - You choose between a mac or a PC!
- Audible subscriptions - We love to promote and encourage personal & professional development so we couldn't be happier to pay for audio-books subscriptions of your choice on Amazon
- Employee Assistance Programme - We make sure our team is covered for a range of different circumstances personally and professionally, and have an employee assistance program that provides a complete support network of expert advice for the ultimate work/home life balance
- Pension Scheme - contributions towards your pension scheme!
- Cycle to work Scheme - Who doesn't love a brisk cycle into work! We have secure bike storage with a service lift and entrance dedicated to our wonderful cyclists
Company HQ
London, UK
Leadership
Christopher Masanto
(CEO & Co-Founder)Currently Investor at Oura, Spiritual Gangster and Seed Health.
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