Performance Marketing Associate, Housecall Pro

$63-78k

+ Equity

Junior level
Remote in US
Housecall Pro

Software for home service businesses & professionals

Job no longer available

Housecall Pro

Software for home service businesses & professionals

501-1000 employees

B2BSaaS

Job no longer available

$63-78k

+ Equity

Junior level
Remote in US

501-1000 employees

B2BSaaS

Company mission

Housecall Pro's mission is to champion professionals with exceptional technology that makes their work simpler, smarter, and more profitable.

Role

Who you are

  • 1-2 years of experience in paid marketing, ideally with Google Ads, Facebook Ads, Display Ads, & LinkedIn, TikTok
  • Proficient in Excel or Google Sheets, comfortable creating pivot tables, vlookups, charts etc
  • Experience using UTM attribution a plus
  • CRM experience (Salesforce) or data visualization BI tools (Tableau) preferred
  • What will help you succeed in this role:
  • Strong analytical skills
  • Excellent written and verbal communication skills

What the job involves

  • Create, execute, monitor and optimize campaigns across existing paid marketing channels (Google Ads, Google Display, Youtube, LinkedIn, Facebook, Paid Affiliates, etc.)
  • Develop compelling ad copy & creative to effectively reach our target customer audience
  • Support and implement the build out of new strategies, landing pages, messaging, and creative to continually experiment and improve performance
  • Analyze and leverage internal reporting to understand performance and help deliver on strategy
  • Recommend improvements to our existing processes and workflow
  • Collaborate cross functionally with the marketing department to meet team initiatives and company goals

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Insights

Top investors

24% employee growth in 12 months

Company

Company benefits

  • Time off: We work hard and want everyone to find balance in their life. Housecall Pro has a flexible, self-managed Paid Time Off (PTO) program. We also offer 6 paid holidays each year when everyone unplugs and recharges.
  • Remote work: Housecall Pro is remote-first and our processes support remote teams working together and asynchronously. We also have offices in San Diego and Denver, that allow for teams to come together and give local employees the option of a hybrid schedule.
  • Family: Housecall Pro supports employees with growing families by providing paid parental leave. And we love to share pictures of our newest family members in a Housecall Pro baby onesie!
  • Learning and development: Housecall Pro knows that your growth is essential to our success. From the first day, we start training you about our business, our customers, how to succeed in your job and how to gain the skills you need to take your next steps.
  • Career acceleration: We like to help our people as much as we do our Pros. Housecall Pro helps you accelerate your career with dedicated Career Success Conversations, frequent two-way feedback, and milestone learning programs like our Manager 101 series.
  • Wellness: Housecall Pro provides immediate access to a robust Employee Assistance Plan (EAP) for all employees. We also invite everyone to join us for two or three monthly virtual wellness sessions led by experts on a variety of topics.
  • Mental health: Housecall Pro’s monthly wellness programming, presented by experts, often spotlights mental health topics. Employees can join live webinars or watch recordings later. We also have an extensive Employee Assistance Plan with multiple resources including direct access to mental health providers.
  • Office setup: Housecall Pro provides each new employee with a home office setup that includes an ergonomic standing desk (don’t worry you can sit, too), chair, computer, and accessories. Already got a sweet home office? We’ll only send you what you need! We also offer ongoing internet and phone reimbursement to help offset expenses.
  • Income protection: Housecall Pro wants you to have peace of mind if the unexpected happens. We pay for disability and life insurance. We also offer voluntary accident and hospital plans to help at times when you might need something additional.
  • Financial wellness: Housecall Pro offers several ways to save on taxes and plan for your future. Our Health Spending Accounts (HSA) and Flexible Spending Accounts (FSA) help you put aside money tax-free for qualified medical and daycare expenses. Our 401k plan provides powerful tax-free retirement savings along with access to financial planning tools.
  • Healthcare coverage: Housecall Pro offers DAY 1 medical, dental, and vision insurance for you and your dependents. Our plans offer comprehensive national coverage with extensive provider networks. The company pays for at least 80% of the cost of premiums. We even have an option for free medical insurance!

Funding (last 2 of 6 rounds)

Jun 2022

$65m

SERIES D

Sep 2018

$30m

SERIES C

Total funding: $115m

Our take

Housecall Pro offers an all-in-one business management app for home-services professionals operating HVAC, plumbing, electrical, and landscaping businesses.

The resurgent home services market is expected to be worth well over $1 trillion by 2030. With the vast majority of businesses in the space either small or medium sized, there’s obvious value in backend software to take care of laborious but necessary admin in one place.

After five years as a Board Member, Michael Beaudoin became CEO in 2020 to help lead the company’s expansion. Considering that Beaudoin previously spent 13 years at the helm of highly successful home contractor marketplace HomeAdvisor, this seemed to be a shrewd move.

Indeed, the decision has been validated by the company’s 50% year over year growth since then, coupled with its major fundraising efforts and continued expansion within the US and Canada.

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Freddie

Company Specialist at Welcome to the Jungle