Senior Content Strategist, Gro Intelligence

• 5+ years of experience in content writing, content strategy, or a related field
• Exceptional writing skills with the ability to create compelling content across a variety of formats
• Proven ability to develop and execute content strategies that drive engagement and growth
• Experience managing the end-to-end content creation process
• Strong project management skills and ability to work proactively
• Experience working with cross-functional teams, including leadership teams, throughout the content creation process
• Ability to develop and present content performance reports and insights

Desirable

• Develop and execute content strategy that aligns with our target segments and personas
• Regularly write messaging and content pieces in a variety of formats (e.g. sales enablement materials, product demos, press releases, blog posts, social media content)
• Define the relevant pillars that will drive content production and establish a distinctive tone, voice, and potential outputs for each
• Create sales enablement content and manage a ‘Bill of Materials’ for sellers
• Manage the end-to-end content creation, edits, and approvals process
• Collaborate with editorial, design, website, and marketing teams to provide critical content expertise and deliverables