Product Marketing Specialist, Attentive
Contract
Personalized text message marketing solutions
Job no longer available
Personalized text message marketing solutions
1001+ employees
Job no longer available
1001+ employees
Company mission
To create magical conversations.
Role
Who you are
- This role requires a strong storytelling skill set, effective communication skills, and a proactive mindset. You'll also need a willingness to dive into projects and challenges that aren’t fully defined and proactively deliver solutions
- 1-2+ years working in product marketing or closely related space, and in a customer-facing role
- Outstanding communication skills, writing skills, organizational skills, and attention to detail
- Experience turning data into insights and presenting to internal and/or external stakeholders (technical and non-technical)
- Experience collaborating with cross-functional stakeholders at a variety of levels
- Ability to work proactively and quickly while balancing multiple tasks simultaneously
- Experience working in Sales, Sales Development, or Business Development preferred
- Experience with content management platforms, such as Highspot preferred
What the job involves
- This role will work cross-functionally with Marketing, Sales, Client Strategy, and Product, as well as engage directly with customers, to manage, source, create, and distribute customer stories. This includes case studies, event content, and blog posts
- Manage: Proactively own and maintain an up-to-date customer stories tracker that covers a full funnel of stories at different stages
- Source: Identify the top customer stories for a variety of use cases, effectively aligning to business priorities and prioritizing requests from cross-functional teams
- Interviewing: Engage customers directly to secure customer story approvals and lead interviews to capture all relevant information
- Storytelling: Translate customer data and interviews into actionable and compelling stories that showcase Attentive’s product and results
- Content: Create & write new customer story content in a variety of formats, i.e., case study slides, long form case studies, fireside chat interviews, etc
- Enablement: Drive adoption and effective usage of customer stories by promoting through a variety of channels, supporting enablement, and keeping relevant resources, like Highspot, up-to-date
- Feedback: Gather and distill ongoing feedback from cross-functional stakeholders about our current customer stories offerings and process, and prioritize the opportunities to action
- 6month contract
Our take
Attentive is a leading eCommerce SMS marketing tool that enables brands to leverage the boom in mobile shopping by creating data-driven, personalized text message campaigns.
With a focused strategy, the company is expanding its reach into new markets, rivaling messaging giants like WeChat and WhatsApp. Already making strides in the UK and running initiatives in Canada and Australia, Attentive is boldly replicating its success. However, to stay competitive, the company must keep pace with the anticipated surge in eCommerce tool innovation over the next decade.
As the eCommerce market continues to grow, favoring tech-forward solutions aligned with emerging 'Commerce 3.0', Attentive, a unicorn with solid backing, is well-positioned to achieve further success in this lucrative and expanding industry,
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 6 rounds)
Mar 2021
$470m
SERIES E
Sep 2020
$230m
SERIES D
Total funding: $863m
Company benefits
- 401(k) through Fidelity with company match up to $1,500 annually
- Equity package for all employees
- Comprehensive medical, pharmacy, dental, & vision insurance, including $0 premium plans
- Medical, dental, & vision insurance, including $0 premium plans
- Monthly $100 wellness stipend: Used on fitness memberships, classes, and mental health apps
- One-time $200 reimbursement for home fitness equipment
- $500+ yearly stipend for continued learning
- Monthly cell phone stipend
- Up to 20 weeks of 100% paid New Parent Leave: Up to 8 weeks of recovery time to recuperate from childbirth. Up to 12 weks of bonding time to connect with your child. bonding time can also be used following adoption or delivery via surrogate
- Flexible Paid Time Off
- Paid holiday break
- Paid Sick Days
- Mental health benefits through Modern Health offering free coaching and therapy sessions and more!
- In-person and virtual department and company-wide events
- Leadership-backed employee resource groups (ERGs)
- Volunteer opportunities and charitable contribution matching via Millie
- Employee Assistance Plan (EAP) through Lincoln Financial
- Free daily meals and snacks/drinks in our offices!
- One-time home office stipend for remote employees
- Pet insurance
- Fertility benefits through Carrot Fertility
- Employer-paid breastmilk shipping for work travel through Milk Stork
- Up to 12 weeks 100% paid Family Medical Leave
- 100% paid leave for reproductive loss
- 100% paid leave for emergency disaster
- Flexible bereavement leave
- Employer-paid life insurance & disability
Company HQ
Flatiron District, New York, NY
Leadership
Brian Long
(Co-Founder)Brian worked in Sales Leadership and as SVP Mobile at Crossboard Mobile before moving on to co-found TapCommerce which was acquired by Twitter in 2014, where he worked as a Senior Director. He left Twitter to co-found Attentive in late 2016.
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