Growth Lead, Coverflex

• 6+ years in performance or growth roles
• Proven experience with paid acquisition channels, lifecycle marketing, and referral programs
• Technical proficiency to build and manage workflows in HubSpot and automation tools (N8N, Make, or similar)
• Solid understanding of B2B growth dynamics across the full funnel
• Constantly on the lookout for first-mover advantages — new channels, tactics, hacks, and growth opportunities
• Strong business ownership mindset: able to define strategy, implement initiatives, and analyse performance metrics
• Deeply curious: you constantly question how things could be done differently, faster, or more effectively
• Proactive by default: you don't wait for instructions or predefined playbooks — you bring ideas and test hypotheses
• Creative and analytical: you think boldly and unconventionally while maintaining a strong focus on measurement and business impact
• Comfortable with ambiguity: you move quickly and run experiments that may fail, because you know breakthrough growth comes from exploration
• Execution-driven: you know your impact today, your plan for tomorrow, and your targets at any given moment
• You're only comfortable optimising existing channels rather than discovering new ones

Desirable

• Role: Growth Lead
• We've reached a stage where incremental optimisation alone is no longer enough to unlock the next phase of growth
• This role exists to systematically explore, validate, and scale unconventional growth opportunities across acquisition, distribution, and demand generation
• You'll operate as a high-leverage growth explorer: combining experimentation, creativity, data, AI, and GTM thinking to uncover asymmetric opportunities that can meaningfully accelerate Coverflex's growth trajectory
• You’ll know you’re successful when, after 90 days, you’ve:
• Started generating net new revenue acquisition contribution
• Built a consistent flow of SQLs or Qualified Signups
• How we’ll measure success:
• Main KPI 1: Net new revenue acquisition contribution
• Main KPI 2: Acquisition — SQLs or Qualified Signups
• Main KPI 3: Net new initiatives launched and the uplift in revenue coming from those
• Main KPI 4: Innovative experiments (alpha experiments)
• You need to constantly look at what's new in the market and identify how to test ideas quickly to uncover opportunities others aren't seeing
• Breakthrough growth comes from exploration and iteration, which means you'll need to be comfortable running experiments that may fail
• This requires curiosity, strong execution, and a fast learning pace — all at the same time

• Hiring Manager: Pedro Costa — Global Head of Growth
• No cover letter required
• Apply with your LinkedIn or your CV
• You may be asked a few short, relevant questions
• Total candidate time investment: ~3–4 hours end-to-end
• 1. CV / LinkedIn Screen — Signal check vs must-haves
• Done by People + Hiring Manager
• You’ll hear from us within 10 business days
• 2. Role-Fit Questionnaire (async)
• Purpose: capture signals your CV can’t (languages, tools, scenario judgement) and calibrate seniority
• Format: multiple choice + short answers
• Accessibility: prefer a call? Tell us - we’ll swap for a short chat
• 3. Hiring Manager Interview - Deep dive into your work
• 45 min structured around outcomes, decisions, and collaboration
• 4. People Interview - Allow us to know you!
• 30 min with People. Stress-free virtual coffee, focused on getting to know you as a person. We talk about culture, beliefs, and purpose
• 5. Case study - Let's peak into this role's challenges
• 60 min exercises that represent potential challenges this role would have and how you'd approach them.
• 6. Final Conversation (CEO / C-Level) — Values, strategy, and your growth
• 30 min
• Decision: within 4 weeks of your application
• Updates: weekly if the process runs longer
• Scheduling: interviews between 10:00–16:00 CET (flexible across Europe)
• Feedback: from the Case stage onwards, you’ll always receive written or verbal feedback - what went well, and what to strengthen next time