Lead Marketing Technology and Implementation Manager, Klaviyo
$120-180k
1+ day a week in office
Intelligent marketing automation powered by customer data
Be an early applicant
Intelligent marketing automation powered by customer data
1001+ employees
Be an early applicant
$120-180k
1+ day a week in office
1001+ employees
Company mission
To give online brands direct ownership of their consumer data and interactions, empowering them to turn transactions with customers into long-term relationships—at scale.
Role
Who you are
- Klaviyo is seeking a dedicated and passionate professional to join the Marketing Operations team as the Lead, Marketing Technology & Implementation Manager
- The ideal candidate will thrive in a collaborative environment, have a proven track record of managing large-scale technical projects, and possess an intuitive understanding of how platforms can be configured and enhanced to support the next generation of Klaviyo’s go-to-market (GTM) initiatives
- We are looking for someone who (just like us) lives, breathes, and is deeply passionate about the intricacies of marketing operations, ready to tackle complex puzzles and drive innovation
- Have a Bachelor’s or Master’s degree in Marketing, Business, Information Technology, or a related field from an accredited university or college
- Have a minimum of 7-10 years of experience in Marketing Operations
- Proficiency in marketing tools: Klaviyo, Hubspot, Marketo, DemandTools, 6Sense, LeanData, Jira, GSuite, Monday, On24, Qualified
- Experience in key sales tech stack systems like Salesforce, SQL, Tableau, etc
- Passionate about marketing operations; proactively seeks information about industry trends, latest product developments and more
- Ability to manage multiple projects simultaneously in a fast-paced environment
- Strong analytical skills with the ability to interpret data and provide actionable insights
- Excellent communication skills and ability to work collaboratively across teams
- Problem-solving mindset with a proactive approach to addressing challenges
What the job involves
- In this pivotal role, you will be reporting to the Director of Marketing Operations
- This is a challenging and rewarding opportunity to make a significant impact within a highly valued and well-supported team
- Technology Implementation: Evaluate, recommend, and implement marketing technologies, sales tools and automation platforms to improve efficiency and success across GTM
- Design and Lead: Oversee requirements and technical design for the implementation of new marketing tools that support and enable partner marketing
- Identify and Present: Analyze and present strategic opportunities for the global marketing organization
- Subject Matter Expert: Advocate for and maintain expertise in Klaviyo’s tech stack, ensuring alignment with high-growth initiatives
- Cross-Functional Collaboration: Work with partners, marketing, sales, systems, and IT to understand business needs and translate them into effective technology solutions
- Process Improvement: Identify bottlenecks and suggest improvements to enhance the efficiency of marketing operations
- Training and Support: Provide training and support to marketing teams to drive solution adoption and efficiency
- Vendor Management: Manage external partners/vendors for various marketing technologies and services, ensuring Scope of Work is delivered within quality, time, and budget objectives
Our take
Klaviyo is a marketing firm helping growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing campaigns. From personalised newsletters to automated emails when customers abandon their shopping carts, the marketing automation platform makes it easy for businesses to capture, store, analyze, and predictively use their own data to drive measurable, high-value outcomes.
Klaviyo's CEO, Bialecki, believes that the main problem with e-mail marketing today is that there is a divide between two kinds of tools: analytics tools that help you understand what people are doing on a website, such as what products they are considering, and messaging tools that send them a marketing e-mail. Operating primarily within the retail and eCommerce industry, Klaviyo aims to solve this by offering a tool that brings together analytics and messaging. This allows companies to bring all of their first-party data into a single platform to get a deep understanding of their customers and then activate that data to deliver highly-targeted, personalised communications through email and SMS. In the process, Klaviyo's customers get a deep understanding of their consumers.
Klaviyo is a fast-growing company mainly due to its business model - the firm offers a concrete ROI for Klaviyo’s clients if the software persuades customers to make purchases by treating different types of customers differently. An IPO in 2023 has led to Klaviyo's release of Klaviyo AI, which empowers businesses to unlock revenue-driving opportunities and deliver exceptional customer experiences across channels. Still in its early days of public listing, it will be interesting to see how Klaviyo fares in the years to come.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Some candidates hear
back within 2 weeks
46% female employees
4% employee growth in 12 months
Company
Employee endorsements
Opportunities to learn
"Not only we have a good stipend to spend on learning but we also have development days every quarter, where we can switch off and focus on the areas..."
Funding (last 2 of 6 rounds)
Aug 2022
$100m
LATE VC
May 2021
$320m
SERIES D
Total funding: $778.5m
Company benefits
- Private health care cover
- All full time employees receive equity
- Commuting allowance for when you do travel to the office,
- A very generous education allowance every year for you to spend on learning and development.
- Free books policy - if you’re better off for having read it (or listened to it—audiobooks are covered too!) we’ll pay for it.
- Generous and flexible PTO policy
- Participation in Klaviyo ESPP
Company values
- We always put our customers first.
- We are owners.
- We strive to make the world more equitable.
- We are ambitious.
- We are always learning.
- We collaborate radically.
- We are remarkable.
Company HQ
Financial District, Boston, MA
Articles
Leadership
Andrew Bialecki
(CEO)Previously CTO at RockTech, Senior Engineer at Performable, Lead Engineer at Applied Predictive Technologies and an SDET Intern at Microsoft
Ed Hallen
(Chief Product Officer)Currently an Advisor at Team Engine. Previously worked in Enterprise Business Development at Google, Summer Associate at Accel-KKR and Principal at Applied Predictive Technologies.
Salary benchmarks
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Diversity, Equity & Inclusion at Klaviyo
Katelyn Nnake (Director of Diversity, Equity & Inclusion)
- At Klaviyo one of our key values is "we strive to make the world more equitable"
- In 2023 over 75% of Klaviyos participated in a Klaviyo Resource Group
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