Customer Content Marketer, Mercury

• 7+ years of B2B marketing experience combining storytelling + customer focus (e.g., content marketing, storytelling, customer marketing, advocacy programs, etc.)
• Strong interviewing and research skills with a penchant for extracting meaningful insights and crafting them into (even more) meaningful narratives
• Well-honed project management skills and a bias toward action, with a track record of driving efficient, high-impact projects and programs from concept to completion
• A heartful but data-driven approach to measuring and analyzing content and campaign performance to optimize impact and understand effectiveness
• Top-notch written and verbal communication skills with meticulous attention to detail
• A natural curiosity about customers’ challenges and achievements, and an ability to identify engaging — and sometimes unexpected — angles that resonate with target audiences
• Creative vision for turning customer successes into high-impact marketing assets
• Empathy, exceptional judgment, and strong interpersonal skills to build trust with customers and internal stakeholders
• No fear of ambiguity, building into the unknown, or figuring out how to drive something new forward

Desirable

• We’re seeking a skilled customer storyteller to help us showcase how our customers achieve success with our products and the real impacts they’re having in the world
• You’ll work cross-functionally to develop compelling customer narratives, produce customer-focused multimedia projects, and bring the voice of the customer into campaigns and initiatives across Marketing
• Partner with Relationship Management,Sales, and others to identify and cultivate relationships with customers who align with GTM priorities
• Drive the creation of thoughtful and dynamic case studies, blog posts, and video testimonials that bring customer stories to life across multiple channels in both substantial and subtle ways
• Collaborate with our Organic and Paid Social teams to build social storytelling that heroes the customer, such as UGC, video programs, and more
• Work across Marketing to develop interesting and strategic campaigns that leverage customer advocacy to demonstrate product value and/or enhance market credibility
• Establish and maintain efficient processes for continuously sourcing, producing, and promoting customer stories that align with our broader objectives