Social Media Manager, Passes
Commission structure + Equity options available
Web3 platform for creators
Open for applications
Web3 platform for creators
1-20 employees
Open for applications
Commission structure + Equity options available
1-20 employees
Company mission
Passes' mission is to empower creators to scale their content, own their audiences, and make more money than they could anywhere else.
Role
Who you are
- The ideal candidate will be passionate about social media trends, have a keen eye for detail, and possess excellent communication skills
- This role requires a blend of creative thinking, analytical skills, and a strong understanding of various social media platforms and tools
- Bachelor’s degree in Marketing, Communications, or a related field
- Proven experience as a Social Media Manager or similar role
- In-depth knowledge of various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, TikTok, and YouTube
- Strong written and verbal communication skills
- Creative mindset with the ability to generate innovative ideas and content
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Analytical skills to interpret social media metrics and generate actionable insights
- Ability to multitask, prioritize, and manage time effectively in a fast-paced environment
- Strong interpersonal skills and ability to work collaboratively with cross-functional teams
- Experience with social media advertising and paid campaigns is a plus
What the job involves
- We are looking for a creative and strategic Social Media Manager to manage and grow our social media channels, and manage Passes social media presence
- Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and follower growth across all social media platforms
- Create, curate, and manage published content (images, video, written) that aligns with our brand voice and goals
- Monitor and respond to comments, messages, and mentions across all social media channels in a timely and professional manner
- Collaborate with internal teams to plan and execute social media campaigns, promotions, and contests
- Analyze social media metrics and generate reports to assess the effectiveness of campaigns and strategies, providing insights and recommendations for improvement
- Stay up-to-date with the latest social media trends, tools, and best practices, and incorporate them into our strategy
- Engage with influencers and brand advocates to build and maintain relationships
- Coordinate with other departments to ensure brand consistency and support company initiatives
- Manage social media advertising campaigns, including budgeting, targeting, and performance tracking
Our take
Traditionally, nearly all media was created and controlled by a few central organizations. Then, the internet came along and platforms like YouTube and Facebook democratized content creation while controlling distribution.
Now, with the advent of blockchain technologies, Passes is attempting to decentralize power to the creators themselves. The startup is building a web3 platform for creators to scale their content and own their audiences.
In theory, this should be a dream for creators and consumers alike. However, so far web3 platforms have found that in practice, it is difficult to onboard users.
Passes must ensure that its platform is easy to use and has competitive capabilities if it is to break the network effects of the media conglomerates of today. Its recent acquisition of rival monetization platform Fanhouse should help build its momentum in this area, however it remains to be seen whether Fanhouse's creators will stick with the platform.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Company benefits
- Flexible work hours, with the option to work in-person at NYC or Miami offices
- The chance to work on a world-class team of former founders and engineers who have scaled companies to >$7.5b in value
- Equity and token allocation
- Unlimited PTO
- 401k & top-tier health insurance benefits (equivalent to Big Tech companies coverage for Medical, Dental & Vision)
- Occasional paid travel costs to events and off-sites
Company HQ
Brickell, Miami, FL
Articles
Leadership
Lucy Guo
(CEO)Current Founder and General Partner of Backend Capital, an early-stage fund focused on backing engineers. Previously co-founded Scale AI (Y Combinator S16) and was a product designer at Quora and Snapchat. Studied computer science and human-computer interaction at Carnegie Mellon but dropped out to pursue the Thiel Fellowship.
Salary benchmarks
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