Principal Digital Experience Engineer, Supermetrics
Marketing
Offers equity
Data integration platform
Open for applications
Data integration platform
501-1000 employees
Open for applications
Offers equity
501-1000 employees
Company mission
To make data analysis simpler, more productive and more connected.
Role
Who you are
- 12+ years of web development experience, with at least 5 years at senior or principal level in B2B SaaS
- Practical Astro.js and Sanity experience; Next.js/TypeScript backgrounds considered with strong Sanity proficiency
- A track record of guiding major web projects end-to-end — architecture through launch — with rigorous engineering workflows: version control, PR reviews, deployment pipelines, and incident management
- Experience designing experimentation and personalisation platforms: A/B testing systems, dynamic content delivery, and scalable growth architecture
- Technical SEO and AI visibility knowledge at the systems level, plus deep analytics and tracking experience across GTM, event architecture, and platforms like HubSpot, Marketo, and Segment
- Daily use of AI development tools (Cursor, GitHub Copilot, Claude, etc.) and a track record of shipping AI-driven site features
- The ability to communicate technical trade-offs clearly to non-technical stakeholders
What the job involves
- Our website is our most important marketing asset — where pipeline starts, brand is formed, and every campaign dollar lands
- We need a Principal-level architect who sets our technical direction rather than taking tickets: an elite engineering mind who understands that code is a lever for revenue
- You’ll work on a stack built on Astro.js, TypeScript, and Sanity, integrated with HubSpot, GTM, Google Analytics, Intercom, and Zendesk
- Own the systems architecture for our marketing website — authoritative decisions on platform, stack, infrastructure, and performance, with daily hands-on work in the codebase
- Design the technical foundation for experimentation at scale: A/B testing frameworks, personalisation middleware, and rapid iteration pipelines
- Architect the Sanity content infrastructure for a “Create Once, Publish Everywhere” workflow, including content models, reusable blocks, and ingestion pipelines
- Own the website data layer, event architecture, and tracking standards; monitor and optimize Core Web Vitals, uptime, and technical SEO/AI visibility continuously
- Prototype and deploy AI-driven features — personalisation, dynamic content, intelligent search — with AI tooling as a default part of your workflow
- Provide technical oversight of external agencies and contractors: enforcing PR standards, CI/CD pipelines, and ensuring output meets our architectural bar
- Bring data-backed recommendations to senior stakeholders, mentor colleagues, and raise the bar for web engineering across the organization
Our take
Helsinki-based Supermetrics is a data integration platform making it easy for marketers and business intelligence teams to analyse data from popular ad platforms such as Facebook, Google and Twitter and integrate them into their preferred analytics and data warehouse platforms.
Despite competition from companies such as Fivetran and Adverity, the company boasts an impressive client list, including Nestlé, Warner Bros., and L’Oréal. This is owed to its variety of products, such as Supermetrics for Google Sheets, Excel, and BigQuery.
Supermetrics' success is product-led, and due to the increase in demand for its offerings, the company witnessed a growth of 40% YoY in 2022. Going forward, the company is focused on continuing its strong growth path and hopes to at least double its turnover. It's also emphasising its presence in the US market as important and expects to grow fast.
Freddie
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Funding (2 rounds)
Aug 2020
$46.6m
SERIES B
Nov 2017
$4.1m
SERIES A
Total funding: $50.7m
Company benefits
- Health and wellness: We cover your healthcare costs, and you'll get a wellness allowance for things like sports, massage, and meditation.
- Equity & bonuses: All full-time Supermetrics employees are owners through equity. Everyone is also part of a personal bonus or commission plan.
- Flexible remote work: Enjoy working flexibly from home and in productive and uplifting office environments. Fully remote employees get a stipend to upgrade their home office.
- Generous paid time off: We take recharging from work seriously and encourage you to take all your leave. Paid parental leave is part of the package, too, of course.
- Personal learning stipend: We offer a personal learning budget to boost your professional growth.
- Excellent equipment: You’ll get a laptop, a phone with a plan, noise-canceling headphones, plus the ergonomic equipment you need for your work. And your wifi is on us, too.
- Stellar team events: We're known for our amazing team events, parties, and offsites. We also happily support employee-organized activities that bring teammates together.
Company HQ
Kluuvi, Helsinki, Uusimaa
Leadership
Mikael Thuneberg
(Co-Founder & Chairman of the Board)Experienced Researcher, having previously worked at 15/30 Research, Sulake, and T-Media. Also the founder and CEO of Automate Analytics.
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