Events and Field Marketing Manager, Artera
$98-143k
Office located in Santa Barbara, CA
Patient communications hub
Be an early applicant
Patient communications hub
201-500 employees
Be an early applicant
$98-143k
Office located in Santa Barbara, CA
201-500 employees
Company mission
To make health care #1 in customer service.
Role
Who you are
- This role is ideal for a marketer with a proven track record of blending creativity with accountability, and a passion for transforming healthcare through innovative, high-value experiences
- B2B Marketing Experience: 5–7 years of experience leading Event Marketing, ideally within SaaS or Healthcare
- Pipeline & ROI Impact: Proven track record of executing events that deliver highly measurable pipeline and ROI and are able to report this impact
- Cross Functional Collaboration: Exceptional collaboration and communication skills, with a history of driving alignment across Sales, Customer Success, and Marketing teams
- Technical & Financial Acumen: Fluency in Salesforce (Campaigns, Reporting, Attribution) is required, along with experience managing large budgets and project management tools
- Travel: Willingness to travel frequently (estimated 1-2 times per month) to ensure critical on-site presence and leadership
What the job involves
- Artera is seeking a high-impact Events & Field Marketing Manager to accelerate pipeline growth and strengthen brand trust across the healthcare industry. You’ll design and execute in-person and virtual programs that engage decision-makers, amplify our market presence, and directly fuel revenue goals
- You’ll coordinate and execute event strategy end-to-end — from customer summits to major industry conference activations — creating memorable experiences that unify our brand story and convert prospects into champions
- Partnering closely with Sales, Brand & Comms, Revenue Operations, and Customer Success, you’ll ensure every initiative delivers measurable ROI and positions Artera as the leader in agentic healthcare
- This is a player-coach role, meaning you bring strategic-thinking and know-how, and execute tactics yourself
- Strategic Field & Event Strategy: Own Artera’s annual event calendar across external conferences and internal company-wide kickoffs, partnering with internal stakeholders
- End-to-End Event Execution: Lead planning and execution in all events including, sponsorships at industry events; Customer summits; Customer / VIP dinners; Regional field events, roadshows, partner activations and more
- Event Logistics & Financial Management: Oversee and manage event logistics including venue sourcing, contracts, budget, shipments, booth setup, technology needs, travel, and onsite execution. This includes a strong handle on contracting, negotiating, vendor management and budgeting / finances related to event spend
- Storytelling Alignment: Partnering with Brand Marketing to ensure events support business goals by telling the right stories about Artera, our products, our customers and the ROI we deliver. This includes prepping and coaching Artera team members so all speak from the same playbook during events
- Demand Gen, Sales & Pipeline: Partner closely with Demand Generation, Sales, and Revenue Operations to accelerate pipeline and ensure maximum engagement around every event - pre, during and post-event - ensuring events are pipeline producers
- Systems Management: Create and manage Salesforce campaigns for all aspects of events. Ensure rigorous lead capture, swift upload (within 24 hours), and efficient handoff processes, using Salesforce Campaigns as the central source of truth for all event-related activity
- Event Staff & Preparation: Lead all event-related staff preparation, training and questions, including host staff prep meetings and materials to ensure all team members attending events know their role, our story, our event schedule & meetings, how to capture leads, manage follow up and more
- Measurement and Revenue Accountability: Working with marketing and revenue operations, own and optimize event ROI reporting - what ROI did we achieve with each event, learnings and how to replicate moving forward
Application process
- We want this to be a fast, transparent, and mutually beneficial process. Here are the steps you can expect:
- Introductory Call with Talent Acquisition (20-30 min): A quick chat to learn about your background, understand your career aspirations, and share detailed insight into the AE role, team structure, and our high-performance culture
- Hiring Manager Video Interview (30 min): A deeper conversation focused on your motivation, sales mindset, and demonstrating your potential for rapid growth within the AE function
- Executive Video Interview (30 min): An additional chance to showcase what you’ve learned about Artera, and why you’re the right fit
- Panel Video Interview (1 hour 30 minutes): A video interview with three members of our team to chat through culture, team alignment, and overall structure of the org
Our take
After receiving frustratingly poor communication during a health scare, Artera (formerly known as WELL Health) founder Guillaume de Zwirek decided to change things. The company was born aiming to provide efficient, simple and helpful communication for patients.
Its biggest selling point is its AI chatbot, designed to remove a huge portion of administrative tasks from the hands of medical staff, which allows them to work more productively. It claims it can automate up to 90 hours of work, and boasts integrations with 15 major pre-existing healthcare data systems, meaning a straightforward set-up process for companies.
Its success has been recognised, with KLAS calling it the #1 firm in patient outreach two years in a row, as well as partnerships with over 400 hospitals across the US. Funding is being focused on expanding its patient communication and leadership teams and on R&D for new communication solutions.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
0% employee growth in 12 months
Company
Funding (2 rounds)
Dec 2025
$65m
LATE VC
Nov 2020
$45m
SERIES C
Total funding: $110m
Company benefits
- Flexible PTO
- Comprehensive Health Plans
- Company Equity
- Learning and Development
- Extended Parental Leave
- Stipend & Equipment Reimbursements
- Celebrate Together
- Flexible Work Environment
- Diversity, Equity & Belonging
Company HQ
Santa Barbara Downtown, Santa Barbara, CA
Leadership
Guillaume de Zwirek
(CEO & Co-Founder)Previously worked in Product Marketing at Google, and then in Publishing & Performance Marketing at Graphiq.
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