Senior Product Marketing Manager, Stravito

Parental Leave Cover

Salary not provided

Senior level

Remote from Europe, UK

Market research technology company

Job no longer available

Market research technology company

101-200 employees

B2BArtificial IntelligenceEnterpriseDeep TechMarket researchMachine LearningSaaSData Analysis

Job no longer available

Salary not provided

Senior level

Remote from Europe, UK

101-200 employees

B2BArtificial IntelligenceEnterpriseDeep TechMarket researchMachine LearningSaaSData Analysis

Company mission

To democratise access to market research and insights, making it fast and easy to use research to make better decisions.

Job

Company

Role

Who you are

We are looking for a creative thinker with a passion for developing innovative marketing strategies
You have strong communication skills as well as interpersonal skills, with the ability to work collaboratively in a cross-functional team
5+ years of experience in Product Marketing in a B2B technology environment
Proven track record of successfully launching and managing products in a competitive market
Strong analytical skills and ability to translate complex data into actionable insights
Ability to work independently and manage multiple projects simultaneously in a fast-paced environment

What the job involves

We are seeking a highly skilled and experienced Senior Product Marketing Manager to join our dynamic team on a temporary basis, covering a maternity leave
In this role, you will be responsible for developing product positioning, messaging, and Marketing strategies that resonate with our target customers, ultimately contributing to the growth and success of our products
Develop and refine product positioning, value propositions, and messaging
Ensure consistent messaging across all marketing materials
Define and maintain product taxonomy and naming strategy
Collaborate with Product Management, Sales, Customer Success and Marketing teams for go-to-market plans
Lead product/feature launches from planning to execution
Measure and report on product launch success
Provide training and resources (guides, presentations, competitive comparisons) to commercial teams
Monitor and improve sales enablement efforts
Stay updated on industry trends and customer needs through market research
Conduct competitive and persona analysis
Use insights to inform product development and marketing strategies
Align marketing efforts with product development cycles
Communicate the product roadmap to internal stakeholders
Foster collaboration with Product Management, Sales, and Customer Success
Work with the Content team on product collateral
Support media and analyst relations with consistent messaging

Our take

Founded in 2017 by market research experts and former employees at iZettle, Stravito is a market research technology company that has worked with companies as large as Carlsberg, Pepsi Lipton, Daonone, and Electrolux to bring market research insights to one platform.

Using its “Netflix for the Market Research world” platform, Stravito aims to make it easier for companies to access consumer insights that can inform their business decisions. Using AI technology, Stravito’s services are cloud-based and centralize everything for a business to quickly garner the insights they need.

As exemplified by its wide breadth of clients and its $12.4 million Series A funding, Stravito is clearly succeeding in its mission and has become a useful asset for many consumer goods-focused companies.

Steph

Company Specialist at Welcome to the Jungle

Insights

Led by a woman

Glassdoor (4.6)

Company

Funding (2 rounds)

Sep 2021

$14.6m

SERIES A

Apr 2019

$6.6m

SEED

Total funding: $21.2m

Company HQ

Norrmalm, Stockholm, Stockholms län

Leadership

Anders Örbom

(Founder & Board Member)

Previously Board Member at IPSOS NORM, CEO of NORM, Founder of Simstore International, Founder of Tasteline Sweden

Andreas Lee

(Founder)

Previously Founder at TedLex Partners AB, IPSOS NORM, Tasteline Sweden.

Sarah Lee

(Founder & Chief Of Staff)

Currently Boardmember at Microdeb. Previously Boardmember at WeBrock Ventures and CRM Project Manager at Viasat AB.

Thor Olof

(CEO and Founder)

Currently Board Member at Trivec. Previously CRO at iZettle and Senior Product Manager at Linden Lab.

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