Senior Acquisition Manager, Not On The High Street
£70-80k
Looker
Google Analytics
Excel
Google AdWords
Senior and Expert level
Remote from UK
The home of small brand magic
Posted today
The home of small brand magic
21-100 employees
B2CMarketplaceFoodFashionInterior designFurnitureHome improvementWeddingseCommerce
Posted today
£70-80k
Looker
Google Analytics
Excel
Google AdWords
Senior and Expert level
Remote from UK
21-100 employees
B2CMarketplaceFoodFashionInterior designFurnitureHome improvementWeddingseCommerce
Company mission
Making small businesses the future, adding passion and purpose to the world.
Role
Who you are
- Relevant Paid Media Management experience (in-house or agency), preferably within a marketplace
- Strong head for both data analysis and creative thinking
- High level of knowledge of Meta Ads Manager and Google Ads
- Strong understanding of digital marketing and media landscape
- Hands on experience in Paid Social, with specific knowledge of the Meta advertising suite, as well as interest in other platforms such as Pinterest, TikTok etc
- Proficient in using Excel and data visualisation tools such as Looker
- Stakeholder management, ability to report on key metrics to management with clear insight and rationale
- Ability to build strong relationships with media owners, eg Meta
- Demonstrable experience of delivering against key performance indicators (KPIs) such as revenue, customer lifetime value (LTV), and social media engagement
- Proficiency in utilising various marketing platforms and analytics tools, including Google Ads, Meta Ads Manager, Awin, Looker, and GA4
- Strong analytical capabilities with the ability to interpret complex data, identify emerging trends, and translate insights into actionable strategies
- A solid understanding of SEO, ASO, and content marketing principles as they relate to acquisition
- Ability to demonstrate knowledge and passion for the NOTHS brand
- Goal-oriented with a strong drive to achieve and exceed acquisition targets
- Exceptional leadership and team-building skills, capable of nurturing and motivating a high-performing team
- Highly collaborative with the ability to build strong relationships and influence stakeholders across various departments
- Excellent communication skills, both written and verbal, for presenting strategies and insights clearly and concisely
- A proactive and adaptable mindset, comfortable navigating a fast-paced and evolving market
- Strong problem-solving abilities, with a knack for identifying opportunities and implementing creative solutions
- Don’t meet every single requirement? No problem. Your strengths, passion & fresh perspective could be just what we’re looking for - so we encourage you to apply!
What the job involves
- The Senior Acquisition Manager in our Marketing team will be responsible for developing and executing a comprehensive acquisition strategy to drive revenue growth. This role is pivotal in driving cost efficient growth, reaching new audiences, and expanding our presence through strategic initiatives and optimisations
- Develop and lead the acquisition strategy to achieve ambitious revenue growth targets for NOTHS
- Deliver and execute Performance Marketing strategy across all key channels (including, but not limited to, Paid Search, Paid Social, Affiliate, Commercial Partnerships, Display/ Programmatic and Media (ATL & OOH)
- Own SEO strategy and delivery (with agency resource)
- Drive brand awareness and customer acquisition by identifying and targeting audiences effectively
- Lead, mentor, and motivate a high-performing acquisition team, fostering a culture of continuous improvement, testing and insight-driven decision-making
- Collaborate cross-functionally with internal teams including Commercial, Data & Insight, Brand & Creative and Product to ensure integrated marketing efforts
- Identify and implement innovative acquisition strategies to expand our reach
- Monitor and analyse campaign performance against KPIs, ensuring a competitive return on investment (ROI) and optimising for long-term customer value (LTV)
- Effectively manage agencies and networks to drive strategy and execution
- Closely partner with bidding platforms (i.e. Google and Meta)
- Own paid marketing trade reporting and insight on a weekly basis
Our take
Notonthehighstreet have found a niche within eCommerce, providing a curated online platform for small businesses.
They currently have 5,000 small businesses selling their unique products on the platform and their business model is similar to Etsy.
Amazon are increasingly doubling down on their marketplace proposition and are powerful competition for Notonthehighstreet. However, their user base is one that values the uniqueness and curation they provide, so this should provide them with a competitive advantage.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Top investors
Company
Funding (last 2 of 5 rounds)
Aug 2016
$29.5m
SERIES E
Oct 2013
$13.5m
LATE VC
Total funding: $72m
Company benefits
- 33 days holiday – to make sure you are well rested and ready to give your absolute best, we offer 33 days holiday a year (including bank hols). Plus, there is the option to buy an additional 5 days holiday each year too. And, to top it off we also give an extra half day of holiday for every year of service!
- Private healthcare – keeping you in the best possible health is top of our list, that’s why we offer private medical insurance with Bupa and a cash plan with Healthshield which allows you to claim back money on your healthcare essentials e.g. dentist & opticians
- Pension plan – it’s never too early to start saving for your retirement and with our pension plan in place, it’s easy too! We offer a 4.5% matched contribution
- Life insurance – it’s never nice to think about, but in the very unlikely event of anything happening we’ll pay 4x your basic salary to a nominated person
- NOTHS discount – if you are anything like us, you’ll have an ever-growing wish list from the site. We give everyone who works here 20% off anything from the site (yes, that includes stuff that’s on sale!)
- Video therapy sessions through Spill, to support positive mental health
- Work from anywhere policy – work for up to 45 days of the year from anywhere in the world you don’t need to be in the office, so the world’s your oyster
- Family planning – we’ll support you through your pregnancy, adoption, IVF, or surrogacy journey - we offer 13 weeks at full pay 13 weeks at 50% followed by 13 weeks at statutory pay
- Do your bit for the planet and hire an electric vehicle with a salary sacrifice
Company values
- Stay Focused - We keep the main thing, the main thing. We prioritise, react to change and don’t get distracted
- Champion Team Spirit - We're playful and compassionate. We trust each other and raise each other up. All for one and one for all.
- Act Boldly - We have courage and conviction. We think big, dare to try and take risks
- Be speedy not perfect - We’re nimble, take ownership and move at a pace to achieve our goals. We act, then use learnings to refine
Leadership
Jessica Nesbitt
(CEO)After serving as Chief Growth Officer, Jessica stepped up to take the role of CEO, leading all of Not On The High Street’s commercial efforts.
Holly Tucker
(Co-Founder)Started 'Your Local Fair', a series of upmarket events, which sparked the idea for Not On The High Street. Received an MBE in 2013.
Sophie Cornish
(Co-Founder)Previously both a journalist and marketer. Received an MBE in 2013.
Diversity, Equity & Inclusion at Not On The High Street
- Diversity and Inclusion are really important to us at Not On The High Street. We celebrate difference and strive to make everyone feel welcome.
- As part of your application you’ll be asked to complete a demographic survey to help us learn more about who wants to work with us. It’s completely optional (but really appreciated) and it’s 100% anonymous. We’ll only use the information to help us figure out how to make our team even more inclusive and attract more brilliant people to join us, with the help of our cross-team Diversity Champions to drive progress
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