Global Employer Brand Lead, ERGO Next Insurance

• 5+ years in global employer branding, talent marketing, or a hybrid TA/brand role, bonus points for having done this through a merger, acquisition, or major rebrand
• Proven ability to build an EVP from scratch or unify one from disparate sources, not just execute someone else's playbook
• Comfortable operating globally. Understands that "one brand" doesn't mean one-size-fits-all messaging across US and Israel markets
• Strong writer and storyteller who can also use data to measure success
• Don’t meet every single requirement? Studies have shown that some underrepresented people are less likely to apply to jobs unless they meet every single qualification

Desirable

• ERGO NEXT is two strong brands becoming one
• The Employer Brand Lead role is a new, foundational role where you will be the first person dedicated to shaping how ERGO NEXT shows up to talent, everywhere we hire
• This isn't a marketing-adjacent nice-to-have
• It's core infrastructure for a Talent Acquisition team hiring well across the US, Israel, and beyond during a period of real change
• Lead the employer brand into one coherent ERGO NEXT story: messaging, visual identity guardrails, tone of voice, and compelling narrative
• Own our presence on Glassdoor, LinkedIn, career site, and other candidate-facing channels: content, cadence, and voice
• Partner with the people, communications and marketing teams to build role- and market-specific attraction content
• Develop employee storytelling programs (spotlights, "day in the life," leadership visibility) that give candidates real signal
• Track and respond to how we're perceived externally: ratings, sentiment, competitor positioning and bring that intel back to Talent Acquisition and People leadership
• Build reusable content and messaging that recruiters can deploy directly in outreach, job postings, and candidate conversations
• Support employer brand presence at events, campus programs, and conferences as we scale global hiring