Content Marketing Associate , Tucows
CA$57.4-63.8k
More information about location
Keeping the internet open and connected
Be an early applicant
Keeping the internet open and connected
501-1000 employees
Be an early applicant
CA$57.4-63.8k
More information about location
501-1000 employees
Company mission
To make the Internet Better by helping people access the open Internet, narrowing the digital divide, and supporting fairness and equality.
Role
Who you are
- We are redefining what an in-house agency is and are looking for a Content Marketing Associate to join the Herd
- 1-2 years of content marketing experience in either an agency or on an in-house team or relevant internship experience with a B2B company
- Bachelor’s degree in marketing, creative advertising, communications, or a related field
- Strong writing and editing skills with a keen eye for detail
- Familiarity with ChatGPT or other AI tools for generating content
- Experience with content creation and social media management
- Familiarity with HubSpot, including content management and marketing automation, would be an asset
- Ability to work collaboratively in a fast-paced environment
- Strong understanding of SEO principles and best practices
What the job involves
- As a key contributor, you will be pivotal in crafting compelling content across various digital channels, influencing our full-funnel content strategy, and identifying opportunities to enhance our content workflow
- If you have a passion for storytelling, a keen eye for detail, and a data-driven approach to content, we want to hear from you
- This role involves collaborating with marketing team members and peers across the business, including sales, product management, business owners, and partners, to deliver high-quality content.
- Write engaging, clear, and compelling copy for marketing campaigns, websites, our intranet site, social media, digital content, video scripts, technical servicing- and policy-related communications, and experiential projects
- Review and revise copy to ensure accuracy, inclusivity, accessibility, regulatory compliance, clarity, grammar, and adherence to project briefs and deadlines
- Leverage AI tools to streamline and drive efficiencies with content creation
- Collaborate with stakeholders to turn product details and features into compelling positioning
- Ensure consistency in brand voice and messaging across all communications, adhering to the brand, plain language, and editorial guidelines
- Develop content strategies that support business goals and improve audience engagement
- Identify gaps in content workflow and recommend process improvements
- Manage many projects simultaneously and prioritize tasks to deliver high-quality content on time
- Take a test-and-learn approach to refine messaging and improve performance
- SEO & Performance Analysis
- Optimize content for search engines to drive organic traffic
- Provide insights from data to improve content effectiveness
- Collaborate with the creative director, designers, and marketing team to brainstorm and develop innovative concepts, copy tests, and campaign ideas
- Collaborate with internal stakeholders to ensure messaging consistency and effectiveness
- Support content distribution across owned and paid channels
Our take
Tucows had dedicated itself, and its subsidiaries, to ensuring the internet stays open, accessible, and connected. The company is made up of three subsidiaries, Tucows Domains (the world’s second-largest domain registrar and reseller), Ting Internet (high-speed fiber internet provider), and Wavelo (telecom SaaS for CSPs).
Tucows’ technology supports hundreds of thousands of companies around the globe, as such, the company has seen substantial growth over the last few years, rapidly expanding operations into new markets in conjunction with the optimization and development of its award-winning services. The company announced a $40 million buyback program of its common stock which ran from February 2023 to February 2024. It hopes to see its growth continue to flourish over the coming years, and it seems well set to do so.
Steph
Company Specialist at Welcome to the Jungle
Insights
9% employee growth in 12 months
Company
Company benefits
- Flexible work hours and an asynchronous approach
- Remote-first
- "Distributed Workplace Bonus"
- Health, vision, dental benefits
- Annual Flexible Health Spending and Lifestyle Spending dollars
- Learning and development programs with a flexible, annual learning reimbursement fund
- Mental health benefits
- Employee resource groups
- Family/fertility planning support, parental and adoptive leave
- Three weeks of leave, plenty of personal days, and annual paid gratitude days over the holiday season
- Stock options
- Retirement savings plan contributions
Company HQ
Liberty Village, Toronto, ON
Leadership
Elliot Noss
(President & CEO, not founder)Current CEO of Ting, Tucows' high-speed fiber internet service subsidiary. They are also involved in ICANN, to promote and protect an Open Internet around the world.
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