Product Manager, Dealfront
Product Experience
Go-to-market platform
Be an early applicant
Go-to-market platform
101-200 employees
Be an early applicant
101-200 employees
Company mission
To grow businesses' revenue to its fullest with GDPR-compliant B2B data.
Role
Who you are
- Experience: 5+ years in product management with a background in product design, UX, or a hybrid UX-PM role, ideally within a B2B SaaS environment
- Hands-on UX Skills: Strong experience designing customer journeys, flows, and interaction patterns across a complex product surface
- Prototyping and high-fidelity design: Proven ability to produce prototypes and high-fidelity designs that are ready for implementation
- User research craft: Experience running qualitative and quantitative user research, usability tests, and experiments
- Technical fluency: Comfortable collaborating deeply with engineers, writing clear PRDs, and owning work throughout the implementation
- Data savvy: Strong analytical mindset with experience using product analytics tools and SQL to identify opportunities and validate impact
- AI Fluent: Comfortable using AI tools for prototyping, iteration, and building fast. Bonus if you have experience building AI-powered product experiences
- Front-end understanding: Familiarity with HTML/CSS and modern front-end development. You don’t need to code production systems solo, but you understand how products are built
- Mindset: You are autonomous, highly collaborative, growth-minded and impact-driven, with a strong bias for shipping
- Be physically located within Europe
What the job involves
- We’re looking for a UX-first Product Experience Product Manager to join the Growth team to own and evolve the cross-platform product experience, so Dealfront feels like one coherent product, not a set of disconnected parts
- This is a hands-on role at the intersection of product and design
- Your mission is to define the product’s mental model, information architecture, navigation, and end-to-end customer flows, and turn product intent into high-quality, shippable UX
- You will lead discovery and user research, create prototypes and high-fidelity designs, and partner closely with engineers and PMs to ship improvements throughout the full development cycle
- You’ll work closely with our Principal Design Director, who owns the design system, processes, and tooling
- While they set the system and direction, you will drive daily experience execution and refinement across the product surface
- This role does not own a specific product area, but works across multiple teams and product surfaces to improve the product experience holistically
- Own the product experience: Drive the cohesive experience layer across the product, including onboarding, navigation, global entry states, empty states, next best actions, upgrade flows but also core product experiences such as automations, integrations
- Define information architecture and mental model: Map and evolve the structure, naming, and mental model that helps users understand where they are, what they can do, why it matters and connect it to our marketing and messaging
- Design customer journeys and flows: Map and design end-to-end user journeys across multiple product areas, ensuring the “red thread” from sign-up to first value to repeat value
- Prototype and produce high-fidelity UX: Create prototypes and high-fidelity designs by leveraging AI, that engineers can build from, refining concepts into polished user experiences
- Lead user research: Plan and run qualitative and quantitative research, including interviews, usability tests, concept validation, and experiment learnings
- Craft product and UX copy: Own key UX microcopy and product messaging inside the UI to reduce friction and increase clarity, confidence, and action
- Product Management: Work throughout the full product development cycle with engineering and PM counterparts, from discovery to build to testing to post-release evaluation
- Create reusable experience patterns: Establish patterns and conventions for flows, components, empty states, default states, and guidance that core teams can adopt
- Leverage data and AI: Use analytics and AI tooling to identify friction, accelerate prototyping, speed up iteration, and inform decision-making
- Success Metrics:
- Improve activation metrics such as setup and first value rates, and time to first value
- Improve retention metrics such as return, adoption, and habit rates
- Improve customer experience holistically, measured by NPS and retention
- Increase trial-to-paid conversion, upsell, and cross-sell rate
- Improve usability outcomes through research-driven iteration, measured via task completion, qualitative feedback, and reduced friction points
- Reduce cycle time from insight to shipped UX improvement by making experience changes easier to prototype, validate, and implement
- Increase number of experiments and experiment velocity
Our take
Oftentimes, sales and marketing teams operate separately instead of in tandem. For instance, the marketing department might deploy digital marketing strategies to drive traffic to the company's website, using marketing funnels to convert them into leads, while the sales department cold-contacts people - an expensive and ineffective process that Dealfront aims to update.
The company, formed from the 2022 merger of Echobot and Leadfeeder, provides a go-to-market platform that bridges the gap between marketing analytics and sales. With Dealfront, businesses can focus their efforts on the highest-value customers (companies actively searching or in need of their solutions), reducing time lost pursuing leads that do not convert to sales.
Post-merger, the company has raised substantial funding that will be invested in international expansion and hiring new talent, with the rebranded Dealfront name already serving upwards of 8000 clients. Operating in a strong market that is expected to surpass $9.5bn by 2028, Dealfront is well-positioned to meet, and possibly exceed, its growth plans.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
88% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Apr 2019
$3.8m
SERIES A
Jun 2017
$0.9m
SEED
Total funding: $5.3m
Company benefits
- The opportunity to work remotely, with a flexible work schedule
- Mental Health support with Auntie
- Annual company retreats in sunny locations and team off-sites
Company HQ
Oststadt, Karlsruhe, Germany
Leadership
Bastian Karweg
(Founder & Board Member)Founded Echobot in 2011 as CEO. Has also founded several other companies, serving in many of them as CEO.
Herkko Kiljunen
(CTO)Co-founded Leadfeeder in 2012 as CTO. Has a background in Software Design.
Pekka Koskinen
(Chief Growth Officer)Co-founded Leadfeeder in 2012, where they served as CEO. Also co-founded Fraktio and Cluby, among others.
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