Search Engine Marketing Manager, Filevine
$85-100k
+ Equity
5 days a week in office (Sugar House, IL)
Cloud-native case management software
Job no longer available
Cloud-native case management software
501-1000 employees
Job no longer available
$85-100k
+ Equity
5 days a week in office (Sugar House, IL)
501-1000 employees
Company mission
Building the seamless intersection between legal and business by creating a world-class platform to help professionals scale.
Role
Who you are
- The ideal candidate will have a robust understanding of search engine marketing, proven experience managing high-impact PPC campaigns, and expertise in implementing SEO best practices to enhance our visibility and authority in the legal tech space
- Bachelor’s degree in Marketing, Business, or a related field
- 3-5 years of experience managing PPC campaigns and SEO initiatives, preferably in a B2B SaaS environment
- Proven experience with Google Ads, Capterra, Bing Ads, and other paid search platforms
- Strong understanding of SEO best practices, including technical SEO, on-page, and off-page strategies
- Proficiency in analytics and SEM tools such as Google Analytics, Google Tag Manager, SEMrush, Ahrefs, and others
- Excellent analytical, communication, and project management skills
What the job involves
- We are seeking a strategic and data-driven SEM Manager to lead our paid search (PPC) and SEO efforts across platforms like Google Ads, Meta, X, Reddit, Display, Capterra, and other paid channels
- This role is pivotal in driving quality traffic, increasing conversions, and optimizing our online presence through both paid and organic strategies
- Develop, implement, and optimize PPC campaigns across Google Ads, Meta, X, Reddit, Display, Capterra and other relevant platforms
- Manage budgets, track KPIs, and ensure campaigns meet performance and ROI goals
- Conduct keyword research, ad copy testing, and landing page optimization to drive conversions
- Collaborate with design and content teams to create compelling ad creatives and messaging
- Monitor and report on campaign performance, leveraging analytics tools to provide actionable insights
- Develop and execute an effective SEO strategy to improve organic search rankings and drive website traffic
- Conduct technical SEO audits and collaborate with web development teams to implement improvements
- Perform on-page and off-page SEO activities, including keyword research, content optimization, and link-building initiatives
- Stay updated on SEO trends, search engine algorithm changes, and best practices to ensure compliance and maximize effectiveness
- Work with content & design team to create SEO-rich web pages
- Analyze data from SEM and SEO campaigns to measure performance and identify opportunities for improvement
- Generate regular reports on key metrics, campaign performance, and ROI, providing insights and recommendations to stakeholders
- Utilize tools such as Google Analytics, SEMrush, Ahrefs, and other analytics platforms to monitor traffic, engagement, and conversion data
Our take
As law firms contend with rising demand and a talent shortage, many have turned to Filevine’s all-in-one legal suite to improve efficiency, mitigate stress, and grow revenue. The company filled the void in the legal management enterprise SaaS market, becoming the largest independent, cloud-based management solution firm.
Over the last two years, Filevine has achieved substantial growth, showing a 198% increase in APR and maintaining a customer net retention rate of over 130%, signing 708 new customers in 2021 alone. The company also acquired contract management solution company Outlaw, growing its APR by 400%.
The company’s post-Series D funding (led by StepStone Group, Golub Capital, and Signal Peak Ventures) strategy has been successful in furthering its position as a market leader. Evidence of this in 2024 is its recognition from the Utah Fast50 as one of the fastest-growing US companies. Filevine is expanding by diving deeper into big law, insurance defence, corporate, governmental, and nonprofit legal counsel teams and building on its expertise in litigation and personal industry.
Steph
Company Specialist at Welcome to the Jungle
Insights
-14% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Apr 2022
$108m
SERIES D
Jan 2022
$84.5m
SERIES C
Total funding: $425.6m
Company benefits
- Comprehensive Benefits Packages
- MacBook Air
- Open Office Working Environment
- Free Drinks & Snacks
- Ergonomic & Height Adjustable Workstations
Company HQ
Sugar House, Salt Lake City, UT
Leadership
Ryan Anderson
(Co-Founder)Received their Bachelor of Arts in Political Science and Government from Brigham Young University,
Salary benchmarks
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