Marketing Research Analyst, Conductor
Search & content intelligence platform
Job no longer available
Search & content intelligence platform
201-500 employees
Job no longer available
201-500 employees
Company mission
To transform marketing into a force for improving people’s lives.
Role
Who you are
- 3+ years of experience in a data science role, preferably with a focus on product or marketing analytics
- Strong Proficiency with SQL and Database technologies
- Proficiency with one or more BI Tools such as Tableau, Google Data Studio, Domo, Looker, etc
- Experience with data visualization best practices
- Curious and self-driven: you actively follow trends in SEO, AEO, and digital marketing and enjoy translating technical topics into actionable insights
- Strong commitment to Data Quality and Quality Assurance
- Strong problem-solving skills and attention to detail
- Good communication skills to collaborate effectively within cross-functional teams, including Marketing, Engineering, Product, and Customer Success
- Ability to adapt to evolving technologies and learn new tools quickly
- You are fluent in spoken and written English
- You have a Bachelor’s degree, preferably in Computer Science, Mathematics, Economics or a related field
What the job involves
- We are looking for a Marketing Research Analyst to join our Customer and Business Engineering (CBE) team to focus on providing in-depth analysis and insights to our Marketing team
- The CBE team is composed of data analysts, scientists and engineers focused on unifying operational data assets in our Enterprise Data Platform alongside our product data, as well as generating reporting, insights and intelligence from that data
- In this role, you will leverage our Data Platform and AI Platform to conduct deep-dive analyses, to support the Marketing organization, turning product usage data and campaign performance into actionable insights that influence strategy, improve workflows, and enhance marketing content
- A key focus will be on transforming raw data into actionable visualizations and insights that empower the Marketing team to deliver insight-driven content and improve workflows
- You'll conduct in-depth analysis of Conductor’s product data, providing relevant statistics and insights to enhance marketing content and campaign influence
- Design and develop automated reports and data visualizations to streamline marketing workflows and improve efficiency
- Collaborate with cross-functional teams, including Marketing, Engineering, Product Management and Customer Success, to understand data requirements, identify key performance indicators (KPIs), and define reporting needs
- Leverage Conductor’s Data Platform and AI Platform to perform statistical analysis and data storytelling
- Partner with data engineers to scale systems and infrastructure that make analysis repeatable and beneficial to a wide range of use cases
- Provide ad hoc data analysis and reporting to address urgent marketing requests and business needs
- Evaluate and implement new data science techniques, tools, and technologies to improve the depth and quality of data insights
- Stay up to date on trends in Search, Answer Engine Optimization (AEO), and Website Optimization to inform data analysis, campaign strategy, and thought leadership content
Our take
The internet is increasingly becoming a walled garden, with content and vital market intelligence hidden away on social media sites, gaming environments and apps. And with increasing regulation in the data protection space, such as GDPR, it can be harder for marketing teams to gain insight into what potential customers exist and what they want.
Conductor exists to change that. Taking advantage of the power of search ("No one ever lies to a search engine", in the words of the company's CEO and co-founder), it utilises data from search traffic to help marketing teams build more effective campaigns. Able to help optimise search results, track keyword rankings and measure performance, it has led to doubling the rate of conversions and site traffic among its customer base, which includes the likes of Citibank, athenahealth and Canon.
With a record of substantial funding and growing revenue from its customer base, Conductor is continuing to invest in its technology, making strategic acquisitions to help it expand. For instance, its acquisition of ContentKing allowed it to add real-time website auditing and monitoring to its platform, and its 2023 acquisition of Searchmetrics is aimed at accelerating its growth in Europe. As the SEO space enters a period of consolidation, it seems that Conductor is well-positioned to remain at the top of the search results.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Nov 2021
$150m
LATE VC
Oct 2017
$7m
SERIES D
Total funding: $216.6m
Company benefits
- Child Care & Parental Leave Benefits
- Health Insurance & Wellness Benefits
- Perks & Discounts
- Professional Development Benefits
- Retirement and Stock Option Benefits
- Vacation & Time Off Benefits
Company HQ
Midtown South, New York, NY
Leadership
Seth Besmertnik
(Co-Founder & CEO)Previously CEO of LinkExperts (market leader in link building for Fortune 500 brands).
Jeremy Duboys
(Founder)With a BA in Media Studies, they went onto become a Founder for many companies such as Professional Taste Printing, Prinly/All Business Cards and most recently RxGo.com/Medication Discount Card LLC.
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