Public Relations Manager, MiQ Digital
Contract
$77-100k
+ Bonus + Performance Incentives
Programmatic advertising agency
Job no longer available
Programmatic advertising agency
1001+ employees
Job no longer available
$77-100k
+ Bonus + Performance Incentives
1001+ employees
Company mission
To produce the best programmatic media results, underpinned by the sharpest data insights and delivered by the smartest people.
Role
Who you are
- This role is ideal for a strategic and hands-on communications professional with a proven track record in media relations, messaging, and campaign execution within the B2B digital advertising space
- 5+ years of experience in PR, communications, or media relations, ideally within tech, advertising, or media industries
- Experience working on B2B product launches
- Strong relationships with journalists, analysts, and media influencers in relevant sectors
- Exceptional writing, storytelling, and messaging skills
- Ability to work independently and execute in a fast-paced environment
- Experience managing agency partners
- Familiarity with digital PR tools, social media amplification, and content distribution strategies
What the job involves
- We are seeking an experienced PR & Communications Contractor to support a high-profile product launch initiative
- You will work closely with internal teams, our external PR agency, and media contacts to build awareness and excitement around the launch
- Develop and Execute PR Strategy: Work with our PR Agency of record to craft a comprehensive PR plan to drive media coverage, thought leadership, and brand visibility around the product launch
- Global PR Alignment: Ensure consistency and alignment of messaging, strategy, and execution across all global PR agencies in UK, APAC and India
- Media Relations: Identify, pitch, and secure press coverage in key industry publications, mainstream media, and relevant trade outlets
- Messaging & Positioning: Work with leadership and marketing teams to develop compelling messaging that differentiates the product in the market
- Press Materials Creation: Draft press releases, media kits, FAQs, executive talking points, and contributed articles
- Cross-Functional Collaboration: Work with marketing, product, and executive teams to align PR efforts with broader launch goals
- Event & Speaking Engagements: Support media events, product demos, and executive speaking opportunities to enhance visibility
- Crisis & Issues Management: Monitor media coverage and provide strategic recommendations for reputation management if needed
Our take
MiQ is a global leader in programmatic media, partnering with brands and agencies to connect data and insights for high-performance marketing campaigns. Serving clients like American Express, Avis, Lenovo, and Microsoft.
MiQ boasts it's strengths in targeting minority demographics through its innovative use of data and technology. Amid rapid shifts in consumer behaviour, MiQ's expertise in audience targeting is increasingly valued.
The company has expanded into markets including China and India and focuses on strategic partnerships and product enhancements, such as a programmatic package for online advertising in a post-third-party cookie environment​. 2024 has seen it refresh its leadership team and pick up momentum in its industry growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
16% employee growth in 12 months
Company
Company benefits
- A hybrid work environment
- New hire orientation with job specific onboarding and training
- Internal and global mobility opportunities
- Competitive healthcare benefits
- Bonus and performance incentives
- Generous annual PTO, paid parental leave, with two additional paid days to acknowledge holidays, cultural events, or inclusion initiatives
- Employee resource groups designed to connect people across all MiQ regions, drive action, and support our communities
Company HQ
NoMad, New York, NY
Leadership
Gurman Hundal
(Co-founder & Executive Chairman)Former Head of AnyMedia Network at Associated Northcliffe Digital.
Lee Puri
(Co-founder)Experience as Business Development Director at Unanimis and Commercial Director at AdLINK Internet Media.
Salary benchmarks
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